Defining the Customer Funnel: Evaluation

EVALUATION   Defining the Customer Funnel: Evaluation Raven Brajdic, Content Writer @ Article-Writing.co Now that customers have engaged with your brand, they’re going to start digging in to the deeper details. Enter the evaluation stage of the customer funnel. During the evaluation stage, your customer is considering your product or …

The rise of the digital workplace is transforming the physical office

A recent survey by Gartner predicts that one in five workers will have an AI bot as their co-worker by 2022. It’s almost impossible to talk about the future of the workplace without mention of AI or robotics, and is therefore hardly surprising that there is a feeling of apprehension …

The Key to an Effective Social Media Strategy for Writers

SOCIAL MEDIA FOR WRITERS The Key to an Effective Social Media Strategy for Writers Brianna Barcena, Guest Blogger Whether you’re a writer of nonfiction—blogs, articles, technical and nonfiction writing—or an author of books and fiction, you know how important it is to be active and engaged on social media. It …

Workers are becoming more concerned about what jobs robots will replace first

Fears of robots taking workers’ jobs appear to have lessened over the last year, a new report has suggested. Research from Perkbox and SEMrush examined fears of robots at work according to online searches from January 2015 to June 2018 in the UK and found that in just one year, …

This wholesome Twitter account compares Chris Evans to soft, fluffy golden retrievers

As dog people will tell you, golden retrievers are friendly, energetic, adorable as hell, and extremely lovable. But these four traits aren’t exclusive to pups — they also apply to actor and human golden retriever Chris Evans. One enlightening day in September, the person behind the Twitter account @retrievans (who …

5 tried-and-true tips for buying and selling domain names for profit

This article was originally published on Aug. 5, 2015, and was updated on Dec. 3, 2018.  Buying and selling domain names is an exciting adventure that for some seems to conjure up images of finding hidden pirate treasure or guessing the winning combination on the next Powerball. Stories abound of …

Why Your Home Business Needs a Brand Management Platform

Running a business from home is just as rewarding as it is challenging. But if you’re going to be successful in this competitive market, you’re going to need an effective brand management strategy. Developing and promoting your business’ brand is just one half of a good marketing strategy – the …

Innovation and culture are key ingredients of successful cities

CBRE has released Our Cities, Knowledge for the future, a report and microsite which explores how British cities might look and feel in twenty years’ time. The research claims to cast new light on the complexity of the future city. The project examines what will make a successful city through …

The Benefits of Migrating Business Operations to the Cloud

You’ve decided to finally make the move and adopt cloud-based technology for your business. But as a newbie to cloud computing, where exactly do you start? These days, some business owners emphatically suggest migrating virtually everything to the cloud in order to provide greater employee collaboration and access. Meanwhile, others …

Business leaders routinely work through lunch to tackle productivity gap

Although the majority of business leaders rate their business as efficient, nearly a third of respondents to a recent survey waste up to 65 working days per year on administrative tasks, with over half wasting the equivalent of a working month. Priority Software’s Business Process Efficiency Index 2018 suggests business leaders …

How Many of These Essential WordPress Tools & Services Are You Using?

This article was created in partnership with BAWMedia. Thank you for supporting the partners who make SitePoint possible. WordPress became the Internet’s ultimate website builder. It happened because their design team set that as their goal and worked hard to make it happen. There’s no magic involved here. It was …

UK parliament seizes cache of internal Facebook documents to further privacy probe

Facebook founder Mark Zuckerberg may yet regret underestimating a UK parliamentary committee that’s been investigating the democracy-denting impact of online disinformation for the best part of this year — and whose repeat requests for facetime he’s just as repeatedly snubbed. In the latest high gear change, reported in yesterday’s Observer, the …

Episode 64 – Leveraging Affiliate Marketing for Massive Growth with Nate Lind

If you’re like me then you’re not overly familiar with affiliate marketing.  It is a bit of a mystery for a lot of us marketers and ecomm entrepreneurs. However it does have some huge positives:  Scalable: Once you attract the right affiliates and have the right offer, you can go …

UK on target to reach one million women working in STEM fields by 2020

According to new research by WISE, the campaign for gender balance in science, technology, engineering and mathematics (STEM), the UK is on track to have one million women working in core STEM roles by 2020. The research shows that there are over 900,000 women working in STEM currently and an estimated 200,000 women …

The engine behind Paradox Development Studio’s future games

FEATURE: Since Europa Universalis III, Paradox Development Studio’s grand strategy games have owed a debt to Prussian general Carl von Clausewitz, or at least his name. The Clausewitz engine has powered every internal Paradox Interactive game since 2007, but starting with upcoming grand strategy game Imperator: Rome, it’s getting a …

Sherpa, the Spanish personal assistant, launches an API for its predictive AI with Porsche as 1st customer

Sherpa, a personal assistant startup that has carved out a niche for itself by focusing on the Spanish-language market (alongside English) and predictive suggestions, is expanding. The company is launching a set of APIs called the Sherpa Platform, which will let other businesses tap into its predictive recommendations and use …

Why Apple should add a 'dark mode' for iOS 13 and all of its apps

We now have proof that apps drain less of your phone’s battery life when they use darker colors, like black and gray. At a recent Android Dev Summit session (via SlashGear), Google revealed what we’ve long suspected: the colors used within apps have a direct impact on smartphone battery life, …

New Acas guide to performance management for staff with disabilities

Only one in four organisations have adapted performance management processes to consider staff with disabilities and special needs, including conditions such as dyslexia and autism. These are the findings of research carried out by Acas which has today published new advice to address the issue. The research report entitled ‘Improvement …