Workplace Refreshment Solutions That Will Keep Your Team Energized

Depending on how staffed it is, and the kind of pressure encountered, the workplace can be a challenging environment for most people. The more challenging it is, the less productive one can be. Nonetheless, research has shown that refreshments are one of the most effective ways to maintain a high …

Marketing Triumph: Levi’s® Brand & Tequila Don Julio Steal the Coachella 2018 Spotlight At Neon Carnival

The Levi’s® Brand Presents Neon Carnival 2018 with Tequila Don Julio 1942 in Thermal, California. (Photo by Jerod Harris/WireImage) During the two weekends of Coachella 2018, companies tied their brands to the prestige of the festival by sponsoring VIP parties in the Indio area. Two brands in particular stood out …

How Charles Eames came to have mixed feelings for his most famous chair

As any honest smartphone user would attest, the things we own sometimes end up owning us. Equally, the things we create can end up owning us. The most famous item designed by Charles Eames is a moulded plywood, leather upholstered lounge chair and matching ottoman that are timelessly iconic, have …

How to choose the best website builder for your business in 2019

Editor’s note: This post was updated on January 11, 2019. Websites are a must-have asset for any small business. They’re like a full-time employee for marketing, sales and support who works 24/7/365 without taking any vacation time or sick days. But while that sounds great, there’s one little challenge that gets …

How to Create Your Brand and Guard It Against Intellectual Property Infringement

Branding is considered to be among the top aspects when it comes to setting up a business. Regardless of the size of the business, a company’s image has to look, sound, and feel unique as we live in a world swallowed by consumerism where consumers are king! Excellent branding can …

7 small business SEO tactics that you can do in-house

Search engine optimization (SEO) tends to overwhelm many modern-day businesses, especially small businesses that don’t have the resources to outsource. The web offers a deluge of information, techniques and strategies on how to optimize your website for search engines. Much of this information ends up being conflicting and confusing for …