How to Use Airtable: A Beginner’s Guide
Airtable is a cloud-based application that combines the best of both spreadsheets and databases into one collaborative environment. No matter the task list or …
Category: A Few Things
A Few Things
OTA + OTT: The new TV bundle
Much has been said about the impact of streaming on the way audiences engage with TV, but the extent is no better exemplified …
The business case for marketing balance
In late May, the U.S. military airlifted 70,000 pounds of baby formula from Europe to the U.S. to help with the national shortage. …
The Champions League: How media rights deals are shaping the global soccer landscape
The Union of European Football Associations (UEFA) Champions League Final is commonly one of the world’s most-viewed annual sporting events. And viewers aren’t …
U.S. podcast listenership continues to grow, and audiences are resuming many pre-pandemic spending behaviors
During a pandemic that drove millions indoors, and in front of screens, a funny thing happened with podcasts: audience engagement increased. And in …
A new chapter in inclusivity: How LGBTQ+ audiences are reviving traditional media
Global attitudes about the LGBTQ+ community have evolved dramatically over the past decade or so, and with more choices for content than ever …