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Understanding the Google link spam update & how to implement digital PR

Links have been and are still a vital component in organic search success. That’s why Google has launched the link spam update aimed at nullifying spam links. For a very long time, sites with more citations were considered higher quality. In return, people believed that they would pass more PageRank …

Productivity concerns remain as more people tentatively return to office

As footfall in the city of London reaches 39 percent of pre-pandemic levels, its highest rate since early 2020, new findings reveal widespread concern about productivity from leading business decision makers with hybrid working models setting in post pandemic. The findings show that over half (51 percent) of UK business …

HR leaders’ number one priority for 2022 is building critical skills and competencies

Nearly 60 percent of HR leaders reported that building critical skills and competencies will be their number one priority in 2022, according to a survey by Gartner, Inc. The survey of more than 550 HR leaders in July 2021, claims the other top HR priorities for 2022 are: organisational design …

How to Create a Linear Gauge Chart in JavaScript

This article presents an easy-to-follow guide for building an interactive linear gauge chart in JavaScript. We’ll show to quickly create a cool and interactive linear gauge chart that highlights Covid-19 vaccination data around the world. Our chart will allow us to visualize the status of Covid-19 vaccination at the time …

For Casual Users, Information on New WordPress Features Can Be Hard to Find

Virtually every software application evolves over time. For users, keeping track of the additions, subtractions, and bug fixes can be difficult. And, the more users an app has, the more challenging it is for developers to keep everyone in the know. WordPress faces a unique uphill climb in this area. …

8 Free Maintenance & Coming Soon Plugins for WordPress

When you run a WordPress website, you will inevitably have to perform essential maintenance that may result in temporary downtime. This could be testing new plugins, theme changes or updates, or some major server issues. Many developers create offline sandboxes for testing, but once you push the updates to your …

WooCommerce Wednesdays: How to migrate from Shopify to WooCommerce

Shopify is a great starting point for many ecommerce businesses. However, as companies expand, the platform’s limitations can hamper growth. This leads many businesses to seek out new platforms. A good amount of them will look to migrate from Shopify to WooCommerce for better control and flexibility. I know that …

Urban environments and buildings needs a transformation, report claims

Ahead of COP26, green business leaders around the world have called for government and industry action on buildings and infrastructure. The World Green Building Council (WorldGBC) has published a new report, which it claims helps to identify opportunities for how a transformative, integrated approach to urban environments and buildings is …

Accelerating Compliance Strategies in Financial Institutions with PKWARE

Financial institutions are in a unique spot when it comes to consumer privacy rights. Because the US currently relies on multiple laws governing data privacy across industries (as opposed to one federally maintained one), financial services companies must consider overlapping mandates that affect how they can store, use, and transmit …

News: SMB Going Online Tripled Between Pre-pandemic and 2021

The coronavirus pandemic forced businesses to reinvent themselves to survive and thrive in difficult times. So, there is no surprise that more and more businesses went online during the pandemic. According to Recovery Insights: Small Business Reset report prepared by Mastercard Economics Institute, the number of SMB offering online products/services …

Q&A: Building A Privacy Foundation on A Changing Privacy Landscape

Data privacy continues to evolve as regulations work to keep pace with both the audacity of threats and other regulations that pop up around the globe. Not all regulations are the same, and some only loosely define what an organization has to have in place with the terms “adequate controls.” …

Strategies for driving Black Friday & Cyber Monday traffic to an ecommerce store

Once you have an ecommerce store up and running, it’s all about seizing opportunities to steer shoppers your way. One of the biggest comes through driving Black Friday and Cyber Monday traffic to an online store. See, the ability to make money with an ecommerce website is directly proportional to …

The SSL guide

You’ve registered the perfect domain name and are getting close to publishing your new website. Your product list, blog or new venture is coming together nicely, and your website looks superb. But something’s missing. You may recall the term ‘SSL’ from previous conversations and research. Here’s everything you need to …

Three Tips for Improving Your Cash Flow (That Really Work)

By Jon Fasoli, VP and Segment Leader, Small Business and Self-Employed Group at Intuit Financial forecasting can be the lifeblood of your business, especially if you want happy employees, a content landlord, and more opportunities to grow. And part of that involves keeping a watchful eye on your cash flow. …

What to Watch Out for When Choosing Online Banks Over Traditional Banking

By Sandeep Todi, Co-founder and Chief Business Officer at Truly Financial. Small businesses are only too familiar with the joylessness of dealing with traditional banks. They are constantly stung by high fees. They are even put on hold indefinitely while the piped music attempts to lift their mood. According to …

Make it easier explaining stuff to clients with our Website Terminology Glossary 

When we’re explaining stuff to clients, sometimes we find ourselves in back-and-forth discussions. To help make this easier, we created our website terminology glossary. This free resource saves you time explaining web jargon to clients. It lets you get back to doing what you do best — putting coins in the bank Explaining website terminology to clients, made easier Below are our favorite …

Hybrid working will define the future of work, but firms are unprepared

While the move to flexible and hybrid working is widely accepted by businesses, their preparedness to implement such a strategy is not yet fully realised. That is the key finding of a new report from Siemens subsidiaries Comfy and Enlighted. Commissioned by Siemens from analyst firm Verdantix, the study polled …

One in five still aren’t ready to get back to normal life – and that includes the office

Over a third (37 percent) of Brits say they have felt more stressed since the lifting of lockdown restrictions in July, and one in five (21 percent) still aren’t ready to get back to normal life – and that includes the office – claims a new study for World Mental …

3 Ways Your Small Business Ad Strategy is Impacted by Apple’s Privacy Update

By James Munnerlyn, President and Co-Founder of Blip Billboards. Apple is going full throttle with its privacy measures for users with its recent release of iOS 15. But what does this mean for SMBs? What does this mean for your business? Digital ads (particularly on social media platforms owned by …

Adam Bell: dataTV

Adam Bell owns and operates dataTV, a Los Angeles-based agency offering all things digital, from web design, to SEO, to online marketing. Catch up with Adam on Facebook, Twitter, Instagram and LinkedIn. The who: Given a business name is so central to a brand, we tend to put a lot …

Good Enough Can Be Perfect

Today, let’s talk about chips. Yes, crunchy, salty, beautiful, addicting chips. Who doesn’t love chips? Chips aren’t healthy, but sometimes you need a crunchy hit. The best policy is to avoid buying chips altogether. I try to do that. However, those chips often sneak their way into our grocery cart. …

To hit net zero, sustainable tech investments need to increase tenfold

A large increase in investment in breakthrough technologies such as hydrogen-based fuels, bioenergy and carbon-capture storage solutions is needed to hit the global goal of net zero emissions by 2050. To scale these technologies and take them to market, at least a tenfold increase in investment is needed, according to …

Open Banking: What It Is, What It Risks, And How To Protect Your Data

A newer topic that has been circling around the internet recently is the idea of “open banking.” You might be wondering what this is from a technology standpoint, how it will likely be done, and what are some of the privacy and security concerns you should be concerned about from …

WooCommerce Wednesdays: How to connect Amazon and WooCommere for multi-channel selling

In this post, we will examine how you can connect your Amazon Seller Central account and WooCommerce to seamlessly manage both of these sales channels. The Amazon Marketplace offers you the opportunity to sell your products on the world’s most popular online shopping destination. When combined with your own branded …

7 marketing tactics for content entrepreneurship

“If you write it, they will come.” – Bloggers all over the world. Unfortunately, that’s not always the case, especially when your goal is to move beyond blogging to content entrepreneurship. Content entrepreneurs think of their content creation as a business and build multiple revenue streams based on their content. …

How to Create a CSS Typewriter Effect for your Website

In this article, you’ll learn how to make your website’s text dynamic and more engaging using typewriter effects in pure CSS. The typewriter effect involves text being revealed gradually, as if it’s being typed before your eyes. Adding typewriter effects to chunks of your text can help engage your website’s …

How to Fix a Broken Brand: Especially if All of Your Pivoting Still Hasn’t Worked Yet

By Rikki Roehrich, seasoned content creator for various small business brands. It’s no surprise that small businesses went through a lot last year. They have given the impact of public health and safety concerns on the economy. While small businesses were told that the key to survival was to PIVOT, …

How to Create Responsive React Components with React Textfit

Developing in React involves defining reusable components and assembling them into various parts of your application to achieve your desired user interface (UI). In this article, we’ll look at the react-textfit library, which makes it easy to create responsive React components that display predictably wherever they appear in a layout. …

14 mentor qualities that separate the good from the great

Whether you are a mentor, mentee or interested in getting involved in this type of relationship, it’s important to understand the qualities that make for a great mentor. A high-quality, motivated mentor makes the experience a winning endeavor for everyone involved. 14 mentor qualities that separate the good from the …

Tips from Google to make the most of the 2021 holiday shopping season

Before looking ahead to this holiday shopping season, let’s take a quick look back at 2020, and what a year it was. Amid all the challenges came new opportunities and unprecedented growth for ecommerce. Emerging data offers insights into shifting consumer behavior and its positive impact on ecommerce. The pandemic …

Monthly Breach Report: October 2021 Edition

In September, personal data found in incidents discovered worldwide—some taking advantage of the most vulnerable communities and individuals—was found, posted, and made available for sale seemingly in every region. Conservatively calculated, hundreds of millions of people’s personal information was exposed. It’s impossible to even report on the totality of the …

Hubtricks: Get automatic website backups from The Hub by GoDaddy Pro (and sleep better) 

Just the thought can make you wake up sweating and in a panic: Something breaks on your client’s website, but when you go to restore a backup… none are there. Good thing you added that site to The Hub by GoDaddy Pro — you get automatic website backups. With The …

How to use email marketing for dropshipping like a pro

Email marketing is quite an effective marketing strategy for dropshipping stores, generating an ROI of 4200%. The strategy involves sending marketing messages directly to customers who have opted to receive such information. In the highly competitive dropshipping industry, customer relationships are essential. Email marketing, therefore, becomes a viable option for …

What is SSL?

Editor’s note: This SSL article was originally published on September 5, 2013, and was updated on July 25, 2018. What is SSL? You might have heard the term SSL, or maybe someone said your website needs an SSL certificate but you aren’t sure what one is. That’s OK. By the …

Made in America: Season 3 — Showcasing the resilience of small business owners in Arizona

The landscape of Phoenix and its surrounding areas still beckon images of the Wild West — dusty, oppressively hot summers; a tumbleweed rolling by a saguaro cactus; rattlesnakes and scorpions. But, Phoenix and the surrounding areas are so much more than the days of yore. According to 2020 census data, …

WooCommerce Wednesdays: How to set up Google Analytics for WooCommerce

Google Analytics is a powerful tool for gaining a comprehensive understanding of your website performance. That said, properly configuring Google Analytics to track the right data can be tricky, particularly for ecommerce stores. In this guide, we will examine how to properly set up Google Analytics for a WooCommerce site …

4 Ways to Align Your Business Systems for Improved Efficiency

On the surface, most business leaders recognize the benefits that can come from streamlining systems and processes. It saves time and money. Tasks seem to flow better, and the roadblocks that employees often encounter are suddenly removed. Collaboration and communication between staff members increase, and it’s easier to catch mistakes …

What Are Stackable Credentials?

Stackable credentials provide a step-by-step approach to obtaining continuing education. Students pursue an undergraduate certificate, associate degree, and ultimately a bachelor’s degree one step at a time. Significantly, each step holds merit in academia and the workforce, enabling students to pursue their education and career simultaneously. Stackable credentials provide a …

Our recap: WordCamp US 2021

This year, WordCamp US 2021 occurred on Friday, October 1. Once per year, a continental-level event brings together people from all backgrounds in the WordPress community to learn, connect, and contribute to the open-source project. What’s a WordCamp? See: WordCamps & the WordPress community WordCamp is the coming together of WordPress enthusiasts and the building of new partnerships, project opportunities, job leads, and designer-developer collaborations. Although this year’s event …

All-in-one online marketing solutions to help you grow your business

The GetResponse platform contains a suite of email marketing and online campaign management tools designed to help you grow your sales, maximize ROI, and succeed in online marketing. From unlimited broadcasting and top deliverability to 5-star customer service and over 50 easy yet powerful features – we’ve got you covered. …

How to find your brand’s story and share it with the world with GoDaddy Studio

Bringing your brand’s story to life can be one of the most fulfilling adventures you’ll undertake. It typically begins with a thunderstorm of great ideas, as you imagine all the things your brand could become. You might ask yourself questions like: How will it look out there in the world? …

GoDaddy Open 2021 — Empowering entrepreneurs to sell anything, anywhere

Everyday entrepreneurs continue to face extraordinary challenges including fallout from a global pandemic, return to another “new” normal, and the unrelenting digital transformation of the economy. As part of our ongoing response to the needs of small business owners, GoDaddy hosted a virtual event, GoDaddy Open 2021, with business leaders, …

GoDaddy now offers point-of-sale devices and breakthrough low payment pricing

GoDaddy is empowering entrepreneurs to truly sell anything, anywhere by expanding GoDaddy Payments with the launch of two point-of-sale (POS) devices — Smart Terminal and Card Reader. The introduction of the new POS devices unlocks GoDaddy’s commerce solution, giving small businesses the ability to sell, track and manage sales anywhere. …

Getting WooCommerce ready for Black Friday & Cyber Monday 

Just about everyone on WooCommerce knows Black Friday and Cyber Monday are some of the biggest retail sales events of the year. We still see headlines showing customers lined up outside of brick-and-mortar retail outlets hoping for a chance to get inside to scoop up the best deals before they’re …

WooCommerce Wednesdays: 7 steps to boost WooCommerce performance

Speed is table stakes for ecommerce sites, so it’s important to consider steps to boost WooCommerce performance. Without a fast website, you are less likely to convert your visitors into customers. Shoppers expect pages to load quickly no matter the device they use. If your pages are slow, many will …

Reach more holiday shoppers with GoDaddy and Google

Happy holidays. Yes, people are already starting their holiday shopping, searching online for that perfect gift for everyone on their list this year. It’s shaping up to be a great season for ecommerce, so get ready. Thanks to GoDaddy’s new Google channel, you can easily act upon holiday season insights<link …

How to make sure your online presence adapts to current events affecting your offline business. 

With the recent global pandemic, everything in our daily lives has changed. There has been a drastic change in how we conduct our business, as now a lot of it is conducted virtually. As we get back to how things once were, there were some challenging aspects that businesses needed to overcome. …

Not sure how to prepare for Google’s SEO rank change? Republish your website

You’ve probably heard that Google began rolling out a major change to their search algorithm this summer. The changes started in mid-June and are expected to finish in August. The change affects how Google ranks websites, because they have added metrics called “Core Web Vitals” in their scoring. These have …

SSL term changes: Maximum SSL certificate validity is now one year

As your certificate authority, it’s our responsibility to share shifts in the industry with our customers. One major change that’ll be coming into effect is around the shortening of term changes. We’ll briefly go over potential impacts to your site and how GoDaddy is adapting to better serve you. Maximum …

Groundhog Day marketing ideas for your small retail business

For small retailers looking for marketing opportunities, Christmas, Easter and Valentine’s Day are no-brainers. But don’t forget about the smaller holidays. Give your business a boost with these Groundhog Day marketing ideas. “This is one time where television really fails to capture the true excitement of a large squirrel predicting …

Avoid these niche SEO mistakes to win more local customers

Before you are ready to compete in national and international markets, it is important to strengthen your company’s position in the local arena. This is true for all facets of enterprise activity, especially when it comes to online promotion. SEO for niche websites (aka niche SEO) is different from regular …

Flexible working valued at equivalent of £4,000 a year, say workers

UK office workers would need a £4,000 salary bump to tempt them back to the office full-time. This is according to new research released today by Locatee – a workspace occupancy and analytics provider. Commissioned by YouGov, the Locatee research explores more than 1,000 UK office workers’ attitudes towards remote …

Trying to Stay Relevant? 4 Things Marketers Should Keep in Mind.

To say the past year was tough would be an understatement –– the pandemic completely uprooted our lives, flipped entire industries upside down and forced many SMBs to rethink their entire business strategy. As the vaccine rollout speeds up and the world starts to return to some semblance of normalcy, …