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NEWS – Annual Cyber Attack Costs $25k for US Small Business Says Hiscox Survey

Hiscox, the international specialist insurer, reveals that in the past 12 months 23% of small businesses suffered at least one cyber attack, with an average annual financial cost of $25k. Although small businesses quickly adapted to remote working, it has left many feeling more vulnerable to cyber attacks. The Hiscox …

3 Reasons Why You Should Prioritize Community Engagement

Community engagement is crucial for brands – after all, getting customers is just the first step. Brands need to continue engaging with consumers even after they’ve purchased their product or service. It’s important to keep customers informed, but in order to create a successful relationship, it’s critical to listen in …

Detroit Cookie Co.’s Lauren Roumayah on growth and innovation

In a situation that many entrepreneurs have likely found themselves in, Lauren Roumayah wasn’t feeling fulfilled in her current job. Unmotivated and in a career that didn’t fuel her creativity, Lauren was down and out about where her career was headed. When her husband asked her to think of what …

All About Aisha Taylor Issah and Sistahs in Business Expo

Aisha Taylor Issah is Founder and CEO of the Sistahs in Business Expo, the country’s only multi-city small business expo and community created to celebrate and educate entrepreneurial women of color. SIB Expo provides an accessible platform where women of color can expand their reach and grow their businesses. While …

We need to acknowledge our bias if we want to see the world for what it is

We’re all biased. We all recognise the sharp bump of our critical thinking skills kicking into life when confronted with ideas and information that go against our beliefs. We know how they doze in the comforting embrace of affirming data. So, it’s been entertaining this week to observe the reaction …

Employee optimism dampened by pandemic, but majority of UK workers remain positive

Optimism among workers in the UK has been shaken in the wake of the COVID-19 pandemic, claims the ADP Research Institute’s People at Work 2021: A Global Workforce View. Nevertheless, two-thirds still have a positive outlook on the world of work for the next five years, mirroring the sentiment of …

How to Make Your Site Faster with the Performance API

This tutorial explains how to use the Performance API to record DevTool-like statistics from real users accessing your application. Assessing web application performance using browser DevTools is useful, but it’s not easy to replicate real-world usage. People in different locations using different devices, browsers, and networks will all have differing …

How to Be Lucky in Life

This is a follow-up to – You Don’t Have to Be the Best to Win Big in Life. In that post, I suggested that anyone can be successful by following a few guiding principles. One of these principles is to be lucky. Hmmm… You might be skeptical, but being lucky …

The pivotal role of remote working in the journey to jab the nation

At 6.31 a.m. on Tuesday, December 8, 2020, the UK became the first country in the world to administer the COVID-19 vaccine. Just over five months earlier, I had been deployed to the NHS England and NHS Improvement COVID-19 vaccination programme to help drive the highly complex design and planning …

People working from home might now be subject to a visit from the Pensions Regulator

The Pensions Regulator might now have the power under current UK pensions legislation, to enter the private homes of employees when it is investigating their employer, if those employees are working from home. The current law has been in force since 2005 and it allows the Regulator to enter some …

From Sales Trainer to Podcast Host. Hear His Insights at Survive and Thrive Summit 2021

Having a powerful brand pays off in multiple ways. Be it attracting top talents or finding customers, a strong brand makes things easier. With a powerful brand, you can enjoy wide recognition, build trust, inspire employees, build a loyal fan base, and whatnot. However, building a brand requires tons of …

4 things you should expect from your WooCommerce payments provider 

Let’s talk WooCommerce payments providers. The payment process is one of the most critical parts of the online shopping experience—your customer has browsed your store, made their selections, and is ready to checkout. It’s time to get paid! Now all you need is a quick, smooth checkout process for customers, …

Natasha Williams: A Miami tap dancer dreams of an entrepreneurial future

If you’ve seen a tap dancer perform in or around Miami, chances are it was Natasha Williams — or maybe one of her students. A resident of Little Havana, Natasha fell in love with tap when she started taking lessons at age seven. After attending a high school for the performing …

Three Uncommon, Yet Effective, Ways to Grow Your Customer Base

Customers write your paychecks.  Assuming your products are priced profitably, the more customers you have, the more revenue and profit you earn. Here are three ways to grow your customer base: Reactivate inactive customers. An inactive customer is a customer who has bought from your company in the past but …

He Started 7 Businesses from Scratch – Catch David Mammano Live at Survive and Thrive Summit (Spring) 2021

Running a successful small business is a tough job. And most often, it is more challenging than doing a full-time job. As a business owner, you have to spread the word for your business, scale it up, outsmart your competitors, and whatnot. Without having the latest tools and growth strategies, …

Graduates alienated by remote working, with majority wanting social interaction

Gen Z is the largest generation in human history, and over the next 10 years, 1.3 billion of its members will enter the global workforce. However, the Covid-19 pandemic has meant that this new generation of graduates is entering one of the toughest job markets in decades. This is according …

A Focus on the Basics: Must-Have Features for Your eCommerce Website

Building a website sometimes becomes a race to cram the most features into the final product. This rings especially true when it comes to eCommerce, where massive amounts of bells and whistles have become the standard. This methodology can produce mixed results. In some cases, all of the fancy functionality …

Websites + Marketing: Increase your exposure with boosted posts

Social media is one of the most important tools in a small business owner’s toolbox. In addition to having a social presence, regularly posting to keep customers engaged is effective in spreading organic word-of-mouth — but making sure those same posts get maximum reach and visibility is just as essential. …

Dave Kerpen Is to Share Growth Hacks at The Survive and Thrive Summit Spring 2021

Small business owners struggled a lot to stay afloat last year. Cash flow management, dwindling demand for products/services, and supply chain disruptions were just a few of the many challenges business owners had to overcome in 2020. But the new year brought new hopes and inspirations. There is no surprise …

Learn Growth Tips from Kate Bradley Chernis at The Survive and Thrive Summit Spring 2021

Most business owners are optimistic about the ongoing year despite the many challenges they faced last year. In fact, 73% of business owners are thinking positively about 2021. What about you? Is your business ready to grow in 2021? Do you know the right tools and strategies to take your …

GoDaddy Q&A with fashion designer and Project Runway finalist Kelly Dempsey

Kelly Dempsey climbed the fashion ladder on season 14 of the hit show, “Project Runway.” The only self-taught designer that season, Kelly made it to the finale and showed off her fearless, unique style and creative approach to clothing. Show mentor Tim Gunn has even gone on record in a …

Cheat Sheet: Managed WordPress Ecommerce Hosting

Our Managed WordPress Ecommerce Hosting lets you create a robust ecommerce store quickly and easily. That means building the exact store your clients need for hundreds, even thousands, less per year.  Build more store for less    Powered by WooCommerce, our Managed WordPress Ecommerce Hosting features powerful flexibility with easy-to-use extensions and client-management tools. That …

14 mentor qualities that separate the good from the great

Whether you are a mentor, mentee or interested in getting involved in this type of relationship, it’s important to understand the qualities that make for a great mentor. A high-quality, motivated mentor makes the experience a winning endeavor for everyone involved. 14 mentor qualities that separate the good from the …

Website Terminology Glossary: Domains, Vol. 1

When you’re hustling, time is money and that money comes in coins, not bills. It’s why we made our Website Terminology Glossary for web pros. This free resource for designers, developers, marketers or anyone else makes it easier explaining technical stuff to clients. Rather than a lengthy back-and-forth, use this glossary …

Website Terminology Glossary: Website Security, Vol. 1

When you’re hustling, time is money and that money comes in coins, not bills. It’s why we made our Website Terminology Glossary for web pros. This free resource for designers, developers, marketers or anyone else makes it easier explaining technical stuff to clients. Rather than a lengthy back-and-forth, quickly find …

What is SSL?

Editor’s note: This SSL article was originally published on September 5, 2013, and was updated on July 25, 2018. What is SSL? You might have heard the term SSL, or maybe someone said your website needs an SSL certificate but you aren’t sure what one is. That’s OK. By the …

Websites + Marketing: Schedule & publish posts directly to Instagram

When it comes to succeeding online, small business owners know it takes more than a website to grow. They need to be where their customers are – whether that be on social media or in their inboxes. But being everywhere takes time, especially when trying to manage and maintain multiple …

Smart spaces and the other top technology trends for 2021

  Technology researcher Gartner has highlighted the top strategic technology trends it believes organisations should be aware of in 2021. Gartner defines a strategic technology trend as one with ‘substantial disruptive potential that is beginning to break out of an emerging state into broader impact and use, or which are …

How to create beautiful WooCommerce pages using only the free storefront and Gutenberg editor

Let’s talk about how to create great-looking pages that highlight products and sales on a WooCommerce website — barebones, no artificial flavor, color or preservatives. We’ll only be using WordPress, WooCommerce, the WooCommerce Storefront theme and its default widgets. And yes, it can certainly be made to be beautiful. Let’s …

SSL term changes: Maximum SSL certificate validity is now one year

As your certificate authority, it’s our responsibility to share shifts in the industry with our customers. One major change that’ll be coming into effect is around the shortening of term changes. We’ll briefly go over potential impacts to your site and how GoDaddy is adapting to better serve you. Maximum …

Top 4 WooCommerce tips & tricks for better product visibility

As a web designer or developer, your goal is to deliver results. If your clients want to sell products online or increase sales, these tips and tricks are designed to help increase product visibility using WooCommerce. The combination of WooCommerce and WordPress is a powerhouse of eCommerce goodness. Get started …

All-in-one online marketing solutions to help you grow your business

The GetResponse platform contains a suite of email marketing and online campaign management tools designed to help you grow your sales, maximize ROI, and succeed in online marketing. From unlimited broadcasting and top deliverability to 5-star customer service and over 50 easy yet powerful features – we’ve got you covered. …

Website Terminology Glossary: Website Builders, Vol. 1

When you’re hustling, time is money and that money comes in coins, not bills. It’s why we made our Website Terminology Glossary for web pros. This free resource for designers, developers, marketers or anyone else makes it easier explaining technical stuff to clients. Rather than a lengthy back-and-forth, quickly find …

Website Terminology Glossary: Website Design, Vol. 1

When you’re hustling, time is money and that money comes in coins, not bills. It’s why we made our Website Terminology Glossary for web pros. This free resource for designers, developers, marketers or anyone else makes it easier explaining technical stuff to clients. Rather than a lengthy back-and-forth, quickly look …

Develop your 2021 marketing strategy — looking back to plan ahead

Many business owners, entrepreneurs, and even veteran marketers devise their strategy for the New Year starting in January. I’m here to make a case for developing your 2021 marketing strategy now, or more specifically, throughout the last quarter of the year. 7 steps to develop your 2021 marketing strategy Developing …

We need to understand and channel workplace conflict in the right way

Earlier this month, in a sudden and unexpected turn of events, the prime minister’s chief adviser, Dominic Cummings, walked out of 10 Downing Street for the last time, having resigned/been asked to leave, depending on whose account of the episode you believe. However, the affair unfolded in reality, it seems …

Lack of skills investment means businesses miss out on benefits of automation

A new report from the Capgemini Research Institute claims that, in the majority of companies (58 percent), automation is not yet meeting executives’ desired goals of increased productivity. The study, Upskilling your workforce for the age of the machine: Why a workforce upskilling strategy is key to unleashing automation’s productivity …