5 marketing lessons from businesses thriving during the COVID-19 pandemic

The COVID-19 global pandemic caused dramatic shifts in the way we do business. But those changes aren’t all negatives. In fact, there are a few marketing lessons you can walk away with as a result. As Bob Liodice, CEO of the Association of National Advertisers (ANA), told Marketing Dive: “There …

Mailchimp Update Integrates AI capabilities and Smart Tools for Entrepreneurs

The newest Mailchimp update integrates smart features into the marketing platform, including AI capabilities and a suite of familiar tools. Launched this week, the latest Mailchimp update promises smarter marketing for small businesses, including better managing and growing audiences. All in all, Mailchimp is highlighting nine key upgrades in its …

Sell your products on Amazon, Etsy, eBay and Google using Websites + Marketing Marketplaces

This post was originally published on March 26, 2020 and was updated on Sept. 24, 2020. We’re all living in the midst of tremendous uncertainty and unease with the ongoing impact of COVID-19. As a small business owner, you’re affected in a profound way. But there are ways to help …

All-in-one online marketing solutions to help you grow your business

 The GetResponse platform contains a suite of email marketing and online campaign management tools designed to help you grow your sales, maximize ROI, and succeed in online marketing. From unlimited broadcasting and top deliverability to 5-star customer service and over 50 easy yet powerful features – we’ve got you …

All-in-one online marketing solutions to help you grow your business

 The GetResponse platform contains a suite of email marketing and online campaign management tools designed to help you grow your sales, maximize ROI, and succeed in online marketing. From unlimited broadcasting and top deliverability to 5-star customer service and over 50 easy yet powerful features – we’ve got you …

Gold as Emergency Fund?

Gold as a part of the emergency fund? Say what? Am I out of my mind? But hear me out. Most personal finance bloggers recommend 3-6 months of living expenses in an easily accessible account as an emergency fund. We have that much in our savings account which is earning a …

America's Small Business Development Center 2020 Virtual Conference

The year 2020 has shaken the entire world, including the small business world. Some businesses have closed doors forever, while many others have pivoted and adopted resilience. Not being alone as an entrepreneur has been one way to rise up and power punch any challenge. Nothing beats a phone call …

Employees grow increasingly concerned about prospect of burnout

In a survey of employees and business leaders across 11 nations, The Workforce Institute at UKG (Ultimate Kronos Group) claims only a fraction of employees (20 percent) felt their organisation met their needs during the initial months of the COVID-19 pandemic. But there is a silver lining: a third of …

Getting Started with Eleventy

Eleventy (or 11ty) is a Node.js static site generator (SSG). SSGs do most rendering work at build time to create a set of static HTML, CSS, and JavaScript files. The resulting pages need not have server-side dependencies such as runtimes or databases. This leads to several key benefits: hosting is …

Employees concern over the fairness of who returns to the office

Fairness around office rota decisions and implementation is a top employee concern, claims new research by HSM. As employers now consider the impact of a second wave of Covid-19, the Government is now encouraging people to work from home and grapple with decisions around how and when to bring people …

Adapting your fitness business for social distancing

Personal trainers, gym owners and other health and fitness experts have been hit hard by the COVID-19 pandemic. The fitness business and social distancing guidelines are difficult to merge simply due to the high-touch nature of fitness centers. This makes them a higher-than-average health risk while the coronavirus is circulating. …

Back to the floor: how life on the stock exchange has changed

Let’s face it: there can’t have been many workplaces left untouched by the coronavirus pandemic. On the busy trading floors at the major stock exchanges and investment companies – and the big financial districts as a whole – life has changed considerably. For those who have never witnessed or experienced …

Millions of working days lost each year through poor mental health

More than 11 million UK working adults have taken time off work for poor mental wellbeing, costing businesses an estimated 40 million working days each year, claims new research from healthcare provider, Benenden Health. As many as a third (35 percent) of UK employees took time off work due to …

Support from Dell for Small Business: Uplifting Your People & Maximizing Resources

Erik Day from Dell spoke about small business technology at the Survive and Thrive Summit, hosted and produced by Ramon Ray of Smart Hustle Media. The first two Summits were held virtually in April and August 2020. The next one will be in the spring of 2021. Stay tuned! Erik …

4 COVID-19 mobile app trends every small business owner needs to know

It’s no secret — we live in a mobile app world. Since 2016, mobile use has trended upwards. Mobile has surpassed desktop usage and proved itself as an almost limitless means of connecting with others, conducting research and making purchases anytime, anywhere. As such, mobile app trends are on the …

Time to get on board with the psychological effects of working from home

It almost goes without saying that this year has seen a rapid shift towards remote working, with many companies now moving to a flexible working model. From a business perspective, many employees are proving that they can still get their work done working from home. But what is the psychological …

GoDaddy launches the Tomorrow Fund to support employees in need

On September 19, GoDaddy launched the Tomorrow Fund worldwide for all its employees. It’s designed to help employees recover from unanticipated events or natural disasters, something many are facing now across the country and globe. I’ve been at GoDaddy a really (really) long time. Granted, it’s not like the old …

Do We Need A Go Bag?

Do you have an emergency go bag/survival kit? We don’t. Unfortunately, this means we were not prepared for any kind of emergency at the beginning of 2020. In February, the COVID pandemic started to spread around the world. I was following the news in Asia pretty closely so I knew …

Singapore, Helsinki and Zurich are top of the world`s smart cities

Singapore, Helsinki and Zurich have taken the top three places positions in the 2020 IMD-SUTD Smart City Index Report, a collaboration between IMD and Singapore University of Technology and Design (SUTD). The 2020 Index ranked 109 cities, 7 more than in last year’s inaugural edition, by using both economic and technological …

High-status individuals are influential, but only if they have a mainstream ideology

High-status political figures and senior executives are only influential if their own ideologies are seen as mainstream and not too extreme, claims new research from business school ESMT Berlin. Those with high-status in an organisation have greater influence, making it easier for them to get their ideas and initiatives adopted …

Commercial property market in Oxford-Cambridge Arc proving resilient

Take-up of office and laboratory space in the Oxford-Cambridge Arc has remained resilient during the first half of 2020, according to a new report from property consultants Bidwells. The firm claims that 117,600 sq ft was taken in Oxford between January and July, reaching 85 per cent of the city’s …

SSL term changes: Maximum SSL certificate validity is now one year

As your certificate authority, it’s our responsibility to share shifts in the industry with our customers. One major change that’ll be coming into effect is around the shortening of term changes. We’ll briefly go over potential impacts to your site and how GoDaddy is adapting to better serve you. Maximum …

14 mentor qualities that separate the good from the great

Whether you are a mentor, mentee or interested in getting involved in this type of relationship, it’s important to understand the qualities that make for a great mentor. A high-quality, motivated mentor makes the experience a winning endeavor for everyone involved. 14 mentor qualities that separate the good from the …

Back to school and back to business: How to run a business with kids at home

This article originally published on GoDaddy’s OpenWeStand.org website. As the hot days of summer are winding down, parents are getting wound up, thinking about how to run a business with kids at home — whether those kids are doing online learning, a hybrid schedule, moving to homeschool or even just …

10 simple small business SEO tactics that you can do in-house

One of the most effective ways to grow your venture online is to perform well in search, which is why small business SEO (search engine optimization) is a skill that’s worthwhile for entrepreneurs to know. You’re already well on your way to establishing your business’s credibility if your website is …

Hacked: What to Do When Your WordPress Website Has Been Compromised

It starts with a sinking feeling that something is amiss with your WordPress website. Maybe your security plugin has alerted you to a changed file that you know you didn’t touch. Or you see some unfamiliar content within your post listing. Whatever the indicator, it leads to one conclusion: Your …

Loneliness has always been a workplace issue

Loneliness is increasingly recognised as a serious issue in modern society. In the UK, the Office of National Statistics reported that 5 percent of adults feel lonely ‘often’ or ‘always’, with further 16 percent of adults reporting feeling lonely ‘sometimes’, equivalent to approximately 9 million adults suffering from loneliness to …

Businesses fear that a failure to embrace automation will make them irrelevant

The majority of UK businesses fear becoming ‘irrelevant’ within the next five years through failing to make a successful transition to an automated workplace. To avoid this risk, organisations need to collaborate with their workforces to embrace automation and artificial intelligence, a new report from Capita warns. The report Robot …

Commercial tenants will be protected from eviction if they cannot pay rent

Commercial tenants who cannot pay their rent because of coronavirus will be protected from eviction, the government has announced. Many landlords and tenants are already having conversations and reaching voluntary arrangements about rental payments due shortly but the Government says that it recognises businesses struggling with their cashflow due to …