7 Plugins for Adding Structured Data to Your WordPress Website

Structured data (sometimes called “Schema” or “microdata”) has emerged as an important part of SEO strategy. Search engines are making use of this information to enhance listings and provide users with more immediate answers. Even if you’re not 100% sure what structured data is, you’ve undoubtedly run across it in …

All-in-one online marketing solutions to help you grow your business

The GetResponse platform contains a suite of email marketing and online campaign management tools designed to help you grow your sales, maximize ROI, and succeed in online marketing. From unlimited broadcasting and top deliverability to 5-star customer service and over 50 easy yet powerful features – we’ve got you covered. …

How to protect your business from phishing scams

Fishing can be an exceptionally relaxing way to spend a sunny autumn afternoon. That is, unless you’re the fish. The more contemporary concept of phishing scams thrusts everyone, from ordinary web surfers to marketers to high-level eCommerce executives, on the opposite end of the fishing pole. What are phishing scams? Put …

All-in-one online marketing solutions to help you grow your business

The GetResponse platform contains a suite of email marketing and online campaign management tools designed to help you grow your sales, maximize ROI, and succeed in online marketing. From unlimited broadcasting and top deliverability to 5-star customer service and over 50 easy yet powerful features – we’ve got you covered. …

Staff wellbeing moves up the HR agenda and yes, includes the provision of free fruit

Employers have placed wellbeing high on their agenda in a bid to encourage employee engagement and reduce absence, claims new research from XpertHR. More than half of employers (54.4 percent) run informal employee wellbeing initiatives, while one-in-five (22 percent) has a formal programme in place. The majority of these formal …

5 reasons Microsoft Invoicing is a smart choice for your business

Getting paid is naturally the lifeblood of your small business. Without reliable income from customers, the lights won’t stay on for long. This is why a dedicated invoicing solution — such as Microsoft Invoicing — can be incredibly useful. Microsoft Invoicing is a natural extension to the rest of the …

How To Write A Killer Product Description And Helpful Tools You Can Use

The Importance of Product Descriptions Why do we write product descriptions? We could, potentially, just post the picture of the product we’re selling, add the price, and leave it at that. That should work, right? Customers would come by, see the product, presumably recognize it, and decide whether they want …

How to Effectively Use Storytelling to Attract a Larger Brand Following

Today building a personal brand is more about how people can relate to you on their level. In order to create new leads for your business it is important to recognize that building trust comes through powerful storytelling techniques. How can your personal brand connect with your community in an …

Businesses fear that a failure to embrace automation will make them irrelevant

The majority of UK businesses fear becoming ‘irrelevant’ within the next five years through failing to make a successful transition to an automated workplace. To avoid this risk, organisations need to collaborate with their workforces to embrace automation and artificial intelligence, a new report from Capita warns. The report Robot …

Aligning talent with strategy is the key to business success

Companies that align talent with business strategy outperform others by 16 percent, retain 30 percent more top performers, and see 34 percent higher employee performance according to The State of Talent Optimization Report (registration) from The Predictive Index. The report claims there is a strong correlation between talent optimisation and …

Organisations must meet needs of young parents or risk failure

Organisations face a problem that could impact their very survival. Parents want to be supported by their employers during the transition to becoming working parents, but organisations are currently ill-equipped to deal with parental leave, or to keep people engaged throughout it. In a world of relentless change, companies failing …

Smarten Up Your Office With The JBL Link 300 Voice-Activated Speaker With Built-In Google Assistant

Many home-based entrepreneurs love listening to music throughout the workday, as it helps keep them motivated and focused on the tasks at hand. Business owners are also always looking for new ways to make their offices more efficient, in turn enhancing their own productivity. Now, there is a whole new …

Meatspace, cyberspace, the uncertainty of expertise and some other stuff

  The sign that somebody knows their stuff about a subject is often that whatever they say about it is full of questions, equivocations and caveats. They’ll often start out by saying things are complicated in mitigation of their opinion on a particular topic. They’ll say there are no silver …