How to protect your business from phishing scams

Fishing can be an exceptionally relaxing way to spend a sunny autumn afternoon. That is, unless you’re the fish. The more contemporary concept of phishing scams thrusts everyone, from ordinary web surfers to marketers to high-level eCommerce executives, on the opposite end of the fishing pole. What are phishing scams? Put …

7 Plugins for Adding Structured Data to Your WordPress Website

Structured data (sometimes called “Schema” or “microdata”) has emerged as an important part of SEO strategy. Search engines are making use of this information to enhance listings and provide users with more immediate answers. Even if you’re not 100% sure what structured data is, you’ve undoubtedly run across it in …

Israel’s Airobotics opens U.S. HQ in Arizona as autonomous drone maker’s ambitions soar

As revolutions go, Ran Krauss wasn’t satisfied that drones were going far enough, fast enough. While the tiny flying machines offered potentially transformative services, Krauss figured drones would never reach their full potential as long as human operators were needed. That philosophy led to the founding of Airobotics in 2014. …

Episode 63: Secrets of Scale – Tips from the Rapid Growth of Click Funnels

Recently I had a chance to catch up with my friend and fellow entrepreneur, Dave Woodward.  Dave is the Chief Business Development Officer at ClickFunnels. He’s a motivator, a marketing mastermind, and an all around awesome guy. I first met Dave in 2009 or so when my business partner, Chris …

The increasing benefits of unlinked brand mentions

Over the past decade, the internet has evolved drastically, and search engines are at the forefront of this change. We’ve seen the major search engines roll out numerous major algorithm updates in an effort to improve the quality of their search results. As a result, the value of brand mentions has …

How to Hire Freelancers and Manage Remote Teams

The interconnected world and the advances in information technology provide great opportunities to build remote teams these days. Businesses are constantly looking for ways to stand out from their competition and outsourcing provides numerous benefits which can make the difference to achieve the competitive advantage that your company needs. Outsourcing allows …

Only a quarter of women and minority employees believe they benefit from corporate diversity programmes

Investment in diversity programmes has become commonplace: 98 percent of companies offer such programs. But that investment is falling far short of the mark: three-quarters of employees in diverse groups—women, racial/ethnic minorities, and those who identify as LGBTQ—do not indicate that they have personally benefited from their companies’ diversity programmes. …

Century Office begins experiment into six hour working day

Century Office will soon be commencing an experiment into a shorter working day. In collaboration with the University of Essex, Century Office will be shortening the working day down to 6.5 hours. They expect that, although it remains to be proven, that employees will become more focussed and productive as …

Sherpa, the Spanish personal assistant, launches an API for its predictive AI with Porsche as 1st customer

Sherpa, a personal assistant startup that has carved out a niche for itself by focusing on the Spanish-language market (alongside English) and predictive suggestions, is expanding. The company is launching a set of APIs called the Sherpa Platform, which will let other businesses tap into its predictive recommendations and use …