Now in its second (or third or fourth) leg, the global pandemic – which could soon be called an endemic – made its mark by creating obstacles for everyone. Every business, big and small, experienced its fair share of challenges. Yet, in the height of the pandemic, minority-owned small businesses …
Business naming is big business. There are entire companies whose sole product is helping entrepreneurs identify the perfect name for their venture. Naming a business is not only difficult because of the endless possibilities available. It’s also challenging because so much can ride on a name — seventy-seven percent of …
Most often, the word “encryption” brings to mind decryption keys and complex processes that cause friction to the end users in order to access data. Because of the friction these processes create, it’s common for businesses to use alternate forms of encryption such as disk encryption to meet business or …
Having a strong community is a powerful way to build your business. If your business is more than just “products”, but a “community” it’s much more powerful. Having a customer is nice, in fact, it’s essential. AND having an energized community means you’ll always have customers. In my book “Celebrity …
As a beginner developer, improving your code skills is probably one of your top priorities. But where do you start? With so much information out there, it can be tough to know which techniques are worth learning and which ones will actually help you write better code. In this blog …
Today’s bad actors are scam personal brand opportunists, and the players are like streams of water pouring over outdated or weak defenses. At its most basic level, cybersecurity is a data protection scams discipline in which we aim to preserve the “soft, chewy middle” of our organizations and our personal …
In web design, animation is often used as a way to draw attention. Movement compels users to focus on a specific element – such as a button or an image. But animation can also be used in more subtle ways. Animated backgrounds, for example, often forego the bells and whistles …
Today’s ecommerce market has significantly expanded the customer base available to sellers. Businesses can now reach shoppers around the world almost as easily as those just down the road. In this post, we will look at how you can set up WooCommerce for international orders to grow your audience. What …
12 steps to achieve vibrant branding in any new market. When your company is doing well, you’re ready to enter a new market and promote it. When your company is doing your brand well, you’re ready to enter a new market and promote your product or service to new customers. …
