Running a small hotel isn’t easy, but it certainly is rewarding. Right now, of course, things for small hotel owners are far from smooth sailing. As the COVID-19 saga rages on, marketing services as a hospitality business will require a certain level of out-of-the-box thinking. The small hotel marketing tips …
Regardless of your niche, industry or sector, email is one of the most powerful marketing channels available to today’s business owners, with an ROI of $44 for every $1 spent. Ultimately, however, your email marketing success depends on how it’s done. When it comes to squeezing the most juice from …
You racked your brain to come up with just the right name for your business online. Your domain name — a name that perfectly represents who you are and what you’ve got to offer. Maybe you nabbed a .com or went with a descriptive domain extension — like .app or .photography or …
When I launched My Wedding Décor in April 2015 on the Shopify platform, I chose the Retina Austin theme by New Zealand-based developer Out of the Sandbox. The theme was — … The post The pain of relaunching my website appeared first on Practical Ecommerce. Source: Practical eCommerce Republished by …
As a web pro or marketer, you’re being pulled in a thousand different directions every day. Between running your business, networking, managing projects and the million other things on your to-do list, marketing can fall down the list of priorities. But it doesn’t have to be this way! Marketing automation …
When you’re hustling, time is money and that money comes in coins, not bills. It’s why we made our Website Terminology Glossary for web pros. This free resource for designers, developers, marketers or anyone else makes it easier explaining technical stuff to clients. Rather than a lengthy back-and-forth, quickly find …
Marketing on the Internet involves online advertising to reach out to potential customers. It requires creativity like designing, development and technical aspects like marketing and advertising. Affiliate marketing, email marketing, search engine marketing and interactive advertising are all different facets of Internet marketing. It also includes sales, public relations, information …
Editor’s Note: This article on the WordPress theme structure was first published on October 5, 2015. It was updated on October 24, 2018. Understanding the WordPress theme structure is an important part of the front-end development process. The files of a WordPress theme work together to create the design and …
A website launch is an exciting and anxious event. It’s the culmination of weeks, months or years worth of hard work. And a website launch checklist helps you keep that event on the rails. Why do we need a website launch checklist? No matter how experienced we are at doing …
