Learn to Tell Your Stories, to Help Your Influence Grow

Digital evangelist and and author Vala Afshar, a former key executive for Salesforce, recently noted: “Read to improve your writing. Write to improve your thinking. Speak to improve your storytelling.” His remark is profound, and should resonate highly with the readers of Smart Hustle. Think about the many headlines competing …

How to improve your ecommerce order fulfillment process 

Your ecommerce order fulfillment process can determine the success of an online store. Speed of delivery is one of the key expectations of your customers, with statistics showing that an overwhelming majority of customers search elsewhere if an order delivery takes too long. If you don’t know, slow delivery is …

Influencer Marketing: the $68M secret you don’t know

Pura Vida Bracelets reported $68.3 Million in revenue for 2023 leading to an incredible acquisition by Vera Bradley — and they credit a lot of that success to influencer marketing. Gretta Rose van Riel used influencer marketing to build multiple 8-figure ecommerce brands.  Scott Paul got LeBron James to promote his …