Do you dream about partnering your small business with a multi-million dollar brand? Exposure to industry giants can bring entrepreneurs new opportunities to create and sell to different markets. And with the right gumption, anything is possible. Today, 57% of companies use partnerships to further their brand. Not only …
You see it everywhere. In the airport, on Amazon, in college bookstores, and carpet cleaning services, bundling is the open secret used to increase cash flow. The basic truth is – it works. What is Bundling Bundling is combing items that are often bought together at a perceived discount or …
The Importance of Blog Design Blogs have increased popularity over this past few years. Many people have started to create their personal blogs to express their thoughts and feelings. Internet companies have also started their blogs to inform consumers on the latest product news and reviews. Because of this, blogs …
SSL certificates are quickly becoming the fabric of the new web. It helps ensure that the web has a base level of privacy and integrity, while ensuring that information is transferred from point A to point B securely. It’s one of the core tenants of security for any modern website. …
The web design industry adores buzzwords. We use them to describe everything from design fads (hello, Claymorphism) to build technologies (nice to know you, headless). It makes sense, as there needs to be a common way to refer to these entities. But sometimes these terms end up being incredibly abstract. …
Sarah Ashcroft was one of the first fashion bloggers to emerge on the scene. She launched her fashion blog in 2013 because she was an early adopter. She collaborated with two online fashion retailing behemoths in the United Kingdom. Their purpose was to design collections. Almost immediately the fashions sold …
Running an eCommerce website can be both profitable and rewarding, but too many eCommerce newcomers neglect one of the biggest threats to both their profitability and the structural integrity of the site: eCommerce website security. There are three main reasons that entrepreneurs ignore eCommerce security: They don’t understand the threat it …
Before asking if someone is getting the best out of you, ask yourself if you are giving the best out of yourself. This is a question you should ask not just about yourself, but about your employees as well. Getting the best out of someone means recognizing their strengths and …
Figuring out how to write an effective out-of-office message can be a cringe-worthy experience for any small business owner. Oftentimes, the business operations rely on the activity within your inbox. As you think about taking a summer vacation, separating from an email inbox can produce real anxiety. What happens if …
