E-business & E-marketing
A website launch is an exciting and anxious event. It’s the culmination of weeks, months or years worth of hard work. And a website launch checklist helps you keep that event on the rails. Why do we need a website launch checklist? No matter how experienced we are at doing …
In a world of trending audios and 24-hour content cycles, Pinterest is a port in the digital storm. It’s a powerhouse that’s not like other social media platforms because it’s not a social media platform. It’s a search engine. Pins made years ago can still drive website traffic, bring in …
Affiliate marketing is a strategy that many bloggers and content marketers rely on as an additional revenue source — or even a major stream of income. Often those conversions depend on how you present information on a given product or service through a blog post, video, podcast or other medium. As …
A perfect UX design involves deep design knowledge, technology, and human psychology. It involves knowing the qualities of a good product and what drives people to a website (and keeps them coming back). More specifically, an excellent UX design process makes it possible to get the right balance between users, …
Figuring out how to write an effective out-of-office message can be a cringe-worthy experience for any small business owner. Oftentimes, the business operations rely on the activity within your inbox. As you think about taking a summer vacation, separating from an email inbox can produce real anxiety. What happens if …
If you’ve ever studied marketing theory — or even if you only know the basics — you’ll have heard about this thing called the “sales funnel.” It’s one of those marketing concepts that’s pretty handy for business owners to know about. And while it may seem like something contained within …
The internet is not just the information superhighway. It is also one of the most lucrative income-generating machines at your disposal.. Have you heard several “rags to riches” stories about individuals who succeed in making money online? Some of them started from scratch—renting personal computers on Internet cafes or used …
