The online security guide

You’ve registered the perfect domain name and are getting close to publishing your new website. Your product list, blog or new venture is coming together nicely, and your website looks superb. But something’s missing. You may recall the term ‘SSL’ from previous conversations and research. Here’s everything you need to …

How to become a mentor

Being a mentor is a rewarding experience. Not only do you provide value to the person you’re mentoring, but you’re getting new skills as well as the gratifying feeling of making a difference in someone’s life. Have you ever wondered how to become a mentor? Being a mentor can mean …

WooCommerce Wednesday: How to turn your WooCommerce store into an international powerhouse

Today’s ecommerce market has significantly expanded the customer base available to sellers. Businesses can now reach shoppers around the world almost as easily as those just down the road. In this post, we will look at how you can set up WooCommerce for international orders to grow your audience. What …

Email automation 101 — 5 steps to automate email marketing

Regardless of your niche, industry or sector, email is one of the most powerful marketing channels available to today’s business owners, with an ROI of $44 for every $1 spent. Ultimately, however, your email marketing success depends on how it’s done. When it comes to squeezing the most juice from …

WooCommerce Wednesdays: Strategies to boost sales through WooCommerce merchandising

Merchandising has long been an important part of commerce, and today many online merchants are beginning to refine WooCommerce merchandising. In the offline world, physical stores intentionally layout their shops and products to engage customers from the moment they pass by the front window to when they leave having completed …

Building Your Personal Brand on Social Media

Building Your Personal Brand on Social Media Creating an online identity representing your personal opinions and professional expertise is necessary to attract more audiences. When it comes to your digital advertising profession, how you display yourself on the internet is as crucial as how you represent yourself offline. When you …