Email automation 101 — 5 steps to automate email marketing

Regardless of your niche, industry or sector, email is one of the most powerful marketing channels available to today’s business owners, with an ROI of $44 for every $1 spent. Ultimately, however, your email marketing success depends on how it’s done. When it comes to squeezing the most juice from …

Made in America Season 4 — Highlighting the strength of Baltimore entrepreneurs

Made in America, GoDaddy’s documentary series showcasing the resilience and determination of extraordinary entrepreneurs is back with season 4, highlighting some exciting entrepreneurs in America’s Charm City — the city of Baltimore.  Steeped in history, Baltimore is a thriving community that honors the past while keeping a keen eye …

A Look at Data Retention and Deletion Policies and Compliance

There’s an aspect of the compliance conversation too many organizations overlook, and it’s nearly as important as how data gets used: data retention and deletion policies. Recently, a €14.5 million GDPR fine was issued for a non-compliant data retention schedule. And a new report from 451 Research reveals that 31% …