E-business & E-marketing
Marketing for web designers and developers can feel like dropping coins down a well — as your monies tumble into the ether, you wonder if your efforts reach anyone. Wouldn’t it be great to know what clients want? We thought so, too. We did a two-phase survey with clients to …
Shipping labels may not seem like a big part of running an ecommerce business, but they are vital to logistics and a well-run order fulfillment process. The absence of clear and organized shipping labels for WooCommerce would lead to delivery errors and a poor experience for your customers. When you …
As you may know, WordPress is written with the PHP coding language, which requires updates to the latest version in order to remain secure and running its best. But before getting on the latest version, it’s important to test PHP updates to ensure it works with the other components of …
Merchants are legally obligated to obtain a supplier’s agreement if they are reselling goods through any channel. However, often times, the last thing on a merchant’s mind when thinking ahead to driving revenue is the chance of encountering a wholesale supplier scam — but it can, and does, happen. Wholesale …
This post was originally published on Dec. 30, 2015, and was updated on July 18, 2019. Why learn how to build a WordPress website? Well, here’s a scenario to consider: You run into a friend you haven’t seen in quite some time at the supermarket. While catching up, you mention …
The internet. Such a beautiful thing. Yet, like a wild animal, it can sometimes be dangerous. If you’ve been online for even a short amount of time, you probably know that sometimes bad things can happen to good websites. What’s the “Not Secure” warning about? If you’re seeing the warning …
There is a story that I tell to all my executive coaching clients. It’s an old story. One you heard as a child. A hare and a tortoise decided to race. The hare had the potential, but the tortoise had the discipline. As the hare stopped for a break, the …
There is something truly magical about meeting potential buyers at a live event such as a craft fair, farmer’s market, convention or similar outlet. There’s an energy of hope in the air that comes with the start of the event. You set up your booth, and you hope that the …
Building Your Personal Brand on Social Media. Creating an online identity that reflects your personal opinions and professional expertise is essential for attracting a wider audience. In the digital advertising profession, how you present yourself online is just as crucial as your offline presence. By establishing a personal brand, you …
