Merchandising has long been an important part of commerce, and today many online merchants are beginning to refine WooCommerce merchandising. In the offline world, physical stores intentionally layout their shops and products to engage customers from the moment they pass by the front window to when they leave having completed …
There is something truly magical about meeting potential buyers at a live event such as a craft fair, farmer’s market, convention or similar outlet. There’s an energy of hope in the air that comes with the start of the event. You set up your booth, and you hope that the …
For much of recent history, a sizeable segment of professional web designers turned up their collective noses at DIY website builders. You know, those products that promise literally anyone can build a site with minimal effort. This makes sense on a couple of fronts. First, the marketing hype rarely held …
According to the Allianz Risk Barometer, cyber perils are the biggest concern for companies globally this year. Ransomware, data breaches, and major IT outages are proving more worrisome than supply chain disruption or even COVID-19. Review some of the top breaches reported last month, and it’s easy to see why …
Start experimenting with ten mental models you can use to get unstuck, look at difficult problems from new angles, verify your assumptions, and understand systems more deeply. How do you quickly recover when you’re stuck in a rut? Naturally, you could sit down and brainstorm solutions. Unfortunately, it may take …
Sarah Ashcroft was one of the first fashion bloggers to emerge on the scene. She launched her fashion blog in 2013 because she was an early adopter. She collaborated with two online fashion retailing behemoths in the United Kingdom. Their purpose was to design collections. Almost immediately the fashions sold …
It’s safe to say that Full Site Editing (FSE) is one of the most important features to come to WordPress in some time. You may even compare it to the advent of themes themselves, which were added back in version 1.5 of the content management system. The premise of FSE …
There is a big ugly misconception about women entrepreneurs, business owners and freelancers. It’s that women are more likely to compete with each other than support each other. As a female freelancer who works primarily with other female business owners, I’m here to tell you that is far from the …
Let’s set the scene. You’ve got your business idea, you’ve started bringing in clients, created your website, and you’re set up for success…or are you? While things pick up, room for error and disorganization can begin to increase. When it comes to your business finances, you aren’t the only business …
