Digital evangelist and and author Vala Afshar, a former key executive for Salesforce, recently noted: “Read to improve your writing. Write to improve your thinking. Speak to improve your storytelling.” His remark is profound, and should resonate highly with the readers of Smart Hustle. Think about the many headlines competing …
You’ve spent hours working locally on your computer, getting that new website design to look just right. Your CMS is nicely set up with sample content and you want to test it out on a few mobile devices and tablets. Your client also wants to take a look — but …
Take a moment to think about all of the data your business currently has stored digitally. Customer account documents, databases, financial statements, years of tax documents, personnel records, presentations, inventory/sales, the list goes on and on. All of this data is important and worth saving. From a business perspective, this …
Web hosting plays a vital role in a website’s success. Regardless of how beautiful or functional your site is, a slow or buggy server can destroy the user experience. It can also cost site owners in the form of lost business. And while we’d all love to have access to …
Local search is crucial to a successful marketing strategy for small business. For any business to succeed, it must find ways to reach out to potential customers. Today, digital marketing is the go-to form of marketing and is an important part of doing business. One of the ways to improve …
Most bloggers write and publish articles two or three times a week with the hope that it will help them build their personal brand and propel business growth. While this is a good practice, it is not the only thing that you should do. If you want to monetize your …
As an entrepreneur, you may know that creating a Unique Selling Proposition (USP) for your business is important. But what is a USP, exactly? And more importantly, how can you go about creating one for your own business? Let’s take a closer look at Unique Selling Propositions, why you need …
If you’re transferring any sensitive data of any kind, you should ensure you’re keeping it secure. One of the most effective ways of protecting data is to enable HTTPS — also known as SSL (secure socket layers) — to encrypt data transferring to and from your server. This encryption is …
Web design is a career path that lends itself well to working solo. You don’t necessarily need a huge office or a team of colleagues. A resourceful designer can usually find ways to effectively manage their business. That’s probably why so many of us have chosen to work as freelancers. …
