Affiliate marketing is a strategy that many bloggers and content marketers rely on as an additional revenue source — or even a major stream of income. Often those conversions depend on how you present information on a given product or service through a blog post, video, podcast or other medium. As …
Think about how your brand, product, or service impacts the lives of those who use it. This provides the key to all of your branding efforts. When asked to explain your brand’s mission, it’s all too simple to say something like “to generate money.” And, as any company owner, entrepreneur, …
Did you know that 4 out of 10 wives earn more than their husbands? I had no idea. I thought our family was just a small minority. However, female breadwinners are a growing trend and all of us will have to adjust to the new reality*. Changes can be difficult especially when …
“There is a special place in hell for women who don’t help other women.” ~ Madeleine K. Albright, former U.S. Secretary of State. Since Madeleine K. Albright first spoke those words in 2006, this phrase has been repeated as a kind of battle cry for women in the workplace. It’s …
Entrepreneurship can be one of the most rewarding endeavors a courageous person think of and can take on. Usually when people hear the word “entrepreneur” they immediately think of someone who is leading the pack, independence, freedom and success. While all of those positive things sound nice, what about the …
Would your website lose visitors if it lacked SSL security? Of course. Everyone is at least aware of site security, especially if they’re about to whip out a credit card and buy something. A recent survey says 85 percent of online shoppers would avoid a website they perceive as unsecured. Most …
Editor’s Note: This article was originally published on July 31, 2015. It was updated on October 20, 2018. Is WordPress only for blogs? Or can it handle blogs and so much more? I know a lot of small business owners who have heard about WordPress and wonder if it’s something …
It wasn’t so long ago that meetings were primarily held in person. Much to the chagrin of many web designers (myself included), remote get-togethers weren’t widely embraced by clients. What a difference a few years makes. Meetings were slowly trending towards remote platforms. Then the COVID-19 pandemic hit. Suddenly, Zoom …
Oh wow, it’s been 10 years since I retired from my engineering career! I’m happy to report that I’m still retired and life is awesome. Some people said it can’t be done, but I’m doing it. Don’t listen to the critics. You have to live your own life and find your …
