Local search is crucial to a successful marketing strategy for small business. For any business to succeed, it must find ways to reach out to potential customers. Today, digital marketing is the go-to form of marketing and is an important part of doing business. One of the ways to improve …
If you’ve ever studied marketing theory — or even if you only know the basics — you’ll have heard about this thing called the “sales funnel.” It’s one of those marketing concepts that’s pretty handy for business owners to know about. And while it may seem like something contained within …
There are times when you will need to migrate a WordPress website to a new host or a different server. Perhaps you want to change a website’s structure, optimize it for mobile or you may just be dissatisfied with your current server’s service and performance. Migrating can solve your problem …
Email is the most direct way to communicate with your ecommerce customers. Whether you’re updating them on the status of their order, or reaching out to inform them of a new product, a well-timed email message is a great way to get your customer’s attention. In this post, we’ll look …
You must take website speed optimization seriously when designing websites. Google and users value speed, and will abandon a website if it loads slowly. A slow loading page provides a poor user experience, and as you know, about 53 percent of mobile users are likely to leave a site and …
Figuring out how to write an effective out-of-office message can be a cringe-worthy experience for any small business owner. Oftentimes, the business operations rely on the activity within your inbox. As you think about taking a summer vacation, separating from an email inbox can produce real anxiety. What happens if …
You know the feeling. You’ve set up a sharp-looking WordPress website that’s sure to wow visitors, but there’s one problem — it just isn’t loading fast enough. Will visitors wait for your lovely page to render? Probably not. Fortunately, you have the power to speed up WordPress and get those …
Shipping labels may not seem like a big part of running an ecommerce business, but they are vital to logistics and a well-run order fulfillment process. The absence of clear and organized shipping labels for WooCommerce would lead to delivery errors and a poor experience for your customers. When you …
With more than 60 million items in its marketplace and total sales of over $3 billion after three quarters of 2021, Etsy is one of the most popular platforms for online sellers. While many of its users sell their wares simply to share their creative works or supplement their incomes, …
