A purpose-driven business: GoDaddy Q&A with Pura Vida founders Griffin Thall and Paul Goodman

During a post-college surfing trip to Costa Rica in 2010, Paul Goodman and Griffin Thall fell in love with the local artisan scene. From the colorful hand woven bracelets sold in each corner to the meaningful conversations with the locals, the two SoCal friends were inspired by the laid-back lifestyle …

Interior Painting of Asheville — Building a business in a changing world

Andrew Sheffield and Rachel Kaplan were ready to make 2020 a big year. The couple moved in together on March 1, 2020, started planning trips, and looked forward to an adventure-filled future. But, like the rest of the world, their plans came to a grinding halt thanks to the COVID-19 …

Celebrating 5 years with .art: A strong digital identity for creatives to thrive among the online chaos

In the last five years since its launch, .art has become the most popular extension for creatives and has a stable place among the top-five fastest growing domain zones — all through organic growth and remarkably high renewal rates. Its 200,000-plus community includes creative organizations and personalities as well as …

The digital sales funnel: What is it and why is it important?

If you’ve ever studied marketing theory — or even if you only know the basics — you’ll have heard about this thing called the “sales funnel.” It’s one of those marketing concepts that’s pretty handy for business owners to know about. And while it may seem like something contained within …

WooCommerce Wednesdays: How to set up email automation for WooCommerce

Email is the most direct way to communicate with your ecommerce customers. Whether you’re updating them on the status of their order, or reaching out to inform them of a new product, a well-timed email message is a great way to get your customer’s attention. In this post, we’ll look …

Hubtricks: Manage clients’ products & purchases with The Hub by GoDaddy Pro 

Managing clients’ products and purchases helps you avoid the frustrating back-and-forth with buying and setting up stuff for their website. It’s also one of the big reasons that pros using The Hub by GoDaddy Pro report saving an average of three hours each month for every client website they manage. …