At some point—often without warning—we find ourselves asking questions that don’t have quick answers. Am I where I’m supposed to be? Did I choose the right path? Was there something I missed that might have changed everything? These thoughts don’t belong to any one age. Teenagers feel them as …
We compiled a list of 50 SEO stats and online search facts to remind you of something important: To attract online attention for your business, you can’t just set up a website and social media profile and expect the traffic to roll in. You need to position your brand to …
Running an eCommerce website can be both profitable and rewarding, but too many eCommerce newcomers neglect one of the biggest threats to both their profitability and the structural integrity of the site: eCommerce website security. There are three main reasons that entrepreneurs ignore eCommerce security: They don’t understand the threat it …
Whether you are a mentor, mentee or interested in getting involved in this type of relationship, it’s important to understand the qualities that make for a great mentor. A high-quality, motivated mentor makes the experience a winning endeavor for everyone involved. 14 mentor qualities that separate the good from the …
Business naming is big business. There are entire companies whose sole product is helping entrepreneurs identify the perfect name for their venture. Naming a business is not only difficult because of the endless possibilities available. It’s also challenging because so much can ride on a name — seventy-seven percent of …
Whether or not you’re already using a Link in Bio as the universal switchboard between your brand’s social media and its full online presence, it’s worth taking a moment to consider how significant that Link in Bio click-through is. Among the endless flow of images, videos and captions we’re wading …
As an entrepreneur, you may know that creating a Unique Selling Proposition (USP) for your business is important. But what is a USP, exactly? And more importantly, how can you go about creating one for your own business? Let’s take a closer look at Unique Selling Propositions, why you need …
Summer is here, and with many organizations still allowing employees flexibility in where they work, it’s expected that some of them will take their job on the road. Many are itching to travel while the weather’s nice and COVID restrictions are light, and the remote work model affords the opportunity …
For much of recent history, a sizeable segment of professional web designers turned up their collective noses at DIY website builders. You know, those products that promise literally anyone can build a site with minimal effort. This makes sense on a couple of fronts. First, the marketing hype rarely held …
