Mission First or Profit First – Mission Driven Clothing Retailer Thrives

Having a strong community is a powerful way to build your business. If your business is more than just “products”, but a “community” it’s much more powerful. Having a customer is nice, in fact, it’s essential. AND having an energized community means you’ll always have customers. In my book “Celebrity …

5 Unexplored Benefits of Proactive Podcast Marketing

The leading French novelist, Milan Kundera, said, Business has only two functions- marketing and innovation. For any organization, marketing falls in the spectrum of primary business activities. It is an undeniable fact that while sales drive revenue, marketing gravitates people towards a brand and inspires purchasing decisions. Having said that, …

How to improve your ecommerce order fulfillment process 

Your ecommerce order fulfillment process can determine the success of an online store. Speed of delivery is one of the key expectations of your customers, with statistics showing that an overwhelming majority of customers search elsewhere if an order delivery takes too long. If you don’t know, slow delivery is …

February 2022 FIRE Update

Hey, everyone! Sheesh, what a crazy month. Russia invaded Ukraine and the stock market threw a fit. I’d invest more if I was at home, but it’s very difficult to react that quickly while I’m in Thailand. Vanguard won’t let me log in. I have to call them to make …