How Small Businesses Can Keep Up With Digital Marketing Trends. Marketing is constantly evolving, with new technologies emerging daily that offer businesses innovative ways to connect with their customers and potential leads. For small businesses, keeping up with these advancements can be challenging. Staying on top of the latest marketing …
About a month ago CNN+ was launched as a special, streaming service to host special CNN content and more. Staff were hired, lots of money was spent. Then it was all shut down. What can we learn about this for our businesses? It was shut down as there was a …
In a world where more than half of the global population is on social media, social media marketing has long passed the ‘can have’ stage, evolving into a ‘must have’ for businesses. Especially amid increasing talk of a digital transformation and the strategies facilitating it, social media furthers modernization for …
With the ever-rising cost of living, economic turbulence, and the increasing competition in the business and employment worlds, many people find themselves wanting to extend their hours at work. This often includes what is commonly known as burning the midnight oil, which simply means staying up late at night working …
Does ethics have a place in your investing strategy? This is a difficult topic, but it is more relevant than ever with the current conflict in Ukraine. Since the invasion of Ukraine, over 400 companies pulled out of Russia. This is to help support the sanctions and to show solidarity …
There is a big ugly misconception about women entrepreneurs, business owners and freelancers. It’s that women are more likely to compete with each other than support each other. As a female freelancer who works primarily with other female business owners, I’m here to tell you that is far from the …
While cybersecurity attacks are certainly on the rise, interestingly enough, the Ransomware Task Force has found that ransomware attacks that specifically targeted public organizations like local governments, schools, and hospitals have begun to decrease in 2022. But that doesn’t mean it’s time for security teams to relax. Vigilance and preparation …
The phrases “brand” and “logo” are sometimes used interchangeably. Here’s how to create a distinctive (and memorable) brand identity in 2023. Although a logo might serve as a symbol for a company, it is not the sum of a brand. In reality, having a powerful brand identity begins with creating …
An animated typeface is a great way to galvanize your video titles without going through the trouble of having to create a title animation from scratch. Luckily, several animated typefaces are available online for free that you can use in your video projects. From hi-tech animated typefaces to playful and …
