Artificial Intelligence (AI) has entered all marketing channels and email is no exception. It has made email marketing more effective and increased its ROI. If we go by the definition of AI, it is the simulation of human intelligence processes by machines, particularly computer systems. You can use AI in …
Good grooming is booming, especially when it comes to making your personal brand something elegant and distinctive. So…why not brush up? According to the findings of an eye-opening study conducted by CraftJack, grooming and Zooming have an inverse relationship. Hey, just look at Dolly Parton. In other words, if you …
Are you a capable leader? This is a challenging question to respond to. The only evidence of successful leadership is whether or not people follow you, no matter how good a leader you might think you are. Your impression of your own failures or successes is distorted by a self-serving …
Building a business can be an exceptional accomplishment that not many people can master. That said, a business owner that’s efficient, dedicated, and smart about the way they do business has a better chance at long-term success. There are many factors that contribute to what makes that possible, including having …
This article will continue to walk you through the process of teaching your children about personal branding. Parents must educate their children on branding themselves early on to develop a personal brand and flourish in the future. By educating their children on how to control their image, parents may assist …
Why is it more important than ever to have an authoritative personal brand? Simple! It persuades people to pay attention to you. The Covid-19 health and economic crisis have undoubtedly touched millions of people throughout the globe in various personal brand ways. People have lost their jobs or had their …
On My Wall I have a grouping of four quotations on the wall in my office. In my previous posts I discussed these three: Life isn’t about finding yourself. Life is about creating yourself. (George Bernard Shaw) What would you do if you knew you could not fail? (unknown, also …
A personal brand is essential to a leader and their company’s image. Business executives must be aware of how theirs is viewed by others. 1. Lead with compassion. Empathy is the first step to compassionate brand leadership. Empathy is letting go of your anxieties and taking an emotional risk to …
The phrases “brand” and “logo” are sometimes used interchangeably. Here’s how to create a distinctive (and memorable) brand identity in 2023. Although a logo might serve as a symbol for a company, it is not the sum of a brand. In reality, having a powerful brand identity begins with creating …
