Attract Ideal Clients

With more than a decade of research backing them up, some experts discovered that many companies struggle to find their ideal clients. In 2022, we are standing in a virtual sea of social media marketing and frequent content sharing. Business branding, as well as personal, reigns supreme. All for the …

Career Path: The Do’s

Most professionals want an upward career path with frequent promotions. The aim is to boost our promotion rate and hence our growth angle. For instance, how career helpful is that geometry class? Focus on these personal branding criteria to speed up the process and get frequent promotions. Boss Career IQ …

Branding Identity

The phrases “brand” and “logo” are sometimes used interchangeably. Here’s how to create a distinctive (and memorable) brand identity in 2023. Although a logo might serve as a symbol for a company, it is not the sum of a brand. In reality, having a powerful brand identity begins with creating …

Brand Associate

It’s becoming more challenging to maintain brand associate visibility among all stakeholders in the new virtual or hybrid world of work. One Simple Technique for Keeping Yourself Visible on Social Media Your social media branding presence is much more vital now than before the Covid-19 pandemic. You want to avoid …