At some point—often without warning—we find ourselves asking questions that don’t have quick answers. Am I where I’m supposed to be? Did I choose the right path? Was there something I missed that might have changed everything? These thoughts don’t belong to any one age. Teenagers feel them as …
Some people believe that launching a business is stressful. Uncertainty exists no matter how well you plan your to-do list or schedule your time. However, there are two sides to a coin. Most businesses collapse due to financial factors such as the entrepreneur running out of cash, being incapable of …
Now in its second (or third or fourth) leg, the global pandemic – which could soon be called an endemic – made its mark by creating obstacles for everyone. Every business, big and small, experienced its fair share of challenges. Yet, in the height of the pandemic, minority-owned small businesses …
When Alison Gutterman’s grandfather first launched his company back in the 1940s, he had no idea that decades later, his granddaughter would be leading the family business through a global pandemic. Back then, Manny Gutterman & Associates, Inc., was a national sales representative organization selling a variety of proprietary products …
Bert Thornton has spent 40 years leading the growth of Waffle House, as its former President and COO. Mentorship has been an important part of his success. When Bert started there were a handful of Waffle Houses, when he retired, they had thousands. Bert’s passion is developing future leaders through …
In today’s digital age, creating an online identity that showcases both your personal opinions and professional expertise is essential for reaching a wider audience. Just as your offline reputation matters, your online persona can significantly impact your career, especially in fields like digital marketing. Building a personal brand means establishing …
The leading French novelist, Milan Kundera, said, Business has only two functions- marketing and innovation. For any organization, marketing falls in the spectrum of primary business activities. It is an undeniable fact that while sales drive revenue, marketing gravitates people towards a brand and inspires purchasing decisions. Having said that, …
Does Your Brand Reflect Who You Are? In today’s competitive business landscape, the role of branding goes beyond just products and services. Your brand is a reflection of your identity and values, acting as a bridge between your business and your customers. But does your brand truly convey who you …
As much as 82% of internet users come across fake negative business reviews online. Seeing as almost 34% of the total market value of the world’s biggest companies depends on their reputation, you can begin to realize the importance of online reputation damage control. Improving and maintaining your digital prestige …
