Is your eCommerce website struggling to increase the conversion rate? Do your customers abandon shopping carts a lot? If your answer to these questions is yes, don’t conclude that something is wrong with your products or marketing. My friend, the main deal-breaker can be your eCommerce website speed. According to …
Barry Moltz new book, ChangeMasters: How To Actually Make the Changes You Already Know You Need To Make, is a must-read to prompt you to take action. We know we need to take action. We know we need to change but we often don’t. We don’t take action. Based on …
What is CRM and why do you need it? CRM is a customer database to help you keep track of customer interactions with your business so you can serve them better. CRM stands for “customer relationship management” CRM helps you follow up with potential customers. The lack of follow up …
Does Your Brand Reflect Who You Are? In today’s competitive business landscape, the role of branding goes beyond just products and services. Your brand is a reflection of your identity and values, acting as a bridge between your business and your customers. But does your brand truly convey who you …
There are thousands of great business books. These are the top 10 small business books that I’ve read over the years that have been most helpful for me. These books will help ground you in mindset, marketing and finances. MINDSET of business, being a better leader and inspiring your team. …
Digital evangelist and and author Vala Afshar, a former key executive for Salesforce, recently noted: “Read to improve your writing. Write to improve your thinking. Speak to improve your storytelling.” His remark is profound, and should resonate highly with the readers of Smart Hustle. Think about the many headlines competing …
Sales is about listening to and understanding the client’s needs. It’s about helping them to understand you have the solution to what they need. You can solve their problem. Dr. Nadia Brown, founder of The Doyenne Agency, Inc., unpacked for the Smart Hustle community what we need to do to …
Small businesses form a large part of America’s professional landscape, accounting for about 44% of all economic activity in the US. What makes businesses thrive changes, and 2022 promises to continue showcasing new inclinations and tendencies. Here are some of the top trends in small business this year. Here are …
If you received a PPP loan for your business during the pandemic, you may still be able to get forgiveness for the loan. We’ll discuss the requirements and steps for applying. As we enter 2022 and the third year of the “new normal” with COVID-19, many small businesses are still …
