Category: E-business & E-marketing

September 2018: What’s new in GoCentral

It’s fun to customize the look and feel of your website, and with GoCentral, it’s easy. This month, we have some great new features to personalize your site. Who’s ready for a brand refresh? Website Builder 6 new GoCentral themes…

40 of the most important digital marketing statistics for 2019

Successful businesses make strategic decisions supported by marketing statistics. However, most business owners do not have the resources or bandwidth to invest heavily into these areas. So, how can organizations feel confident in their business decisions if they are not…

You’ve registered a domain name. Now what?

This article was originally published on Oct. 20, 2014. It was updated on April 25, 2017, and Dec. 7, 2018. You racked your brain to come up with just the right name for your business online. Your domain name —…

8 domain name ownership tips for your web design clients

Dealing with domain names can be a daunting task for your clients, especially if they are unaware of the subtleties of the domain management process. Domain name ownership requires a bit of knowledge in order to keep everything running smoothly…

3 benefits of hiring Gen Z employees

Remember when it was all the rage to blog about the prospect of millennials in the workforce? Whether you should hire them, the strengths they can provide the workplace, and tips for attracting and retaining their talent? Yeah, that ship…

Tips for Safe Business Travel in 2018

With so much that is going on in the world such as natural calamities, unknown diseases and even terrorism, traveling to another country especially if it is far from your continent can be frightening and an uneasy experience. Well, there…

Facebook retargeting: How to retarget website visitors with Facebook Ads

More than 50 million businesses use Facebook Business Pages to grow their audiences. It makes sense since over 2 billion people use Facebook every month. But with the changing algorithms and all the competition (including baby pictures, engagement announcements, politics and…

Social media metrics and ROI: What your business needs to know

It can seem difficult to see a clear return on investment, or ROI, when it comes to all of the time, energy and money spent on social media. But the reality is, having a strong online presence on the social…