5 business goals for digital entrepreneurs

As a digital entrepreneur — from selling products to customers online to providing services to global organizations — goal-setting is critical for your success. But digital entrepreneurs operate in a specialized arena that presents unique challenges and opportunities. Those considerations color the process of setting business goals — beyond revenue …

How to design a website when you’re not a website designer

This post was originally published on June 15, 2016, and was updated on Sept. 14, 2017, and June 5, 2019. In today’s information age, every successful business needs a website — even small, independent ventures. But a great-looking website doesn’t have to cost thousands of dollars. With the right tools and …

Networking for women: 7 ways to work your network for leads and clients

There is a big ugly misconception about women entrepreneurs, business owners and freelancers. It’s that women are more likely to compete with each other than support each other. As a female freelancer who works primarily with other female business owners, I’m here to tell you that is far from the …

SEMRush Review: Can This Keyword Research Tool Help Your Business?

SEMRush is one of the most popular (and highly respected) SEO software platforms available. It offers users all-in-one features and functionality, making it an invaluable tool for website owners and SEO professionals alike. With comprehensive content and on-page optimization, as well as detailed reports on website content, backlinks, and competitive …

What is a zero-day attack?

In an increasingly hyper-connected, ever-evolving digital age, cyber security has never been more important — and if you’re a small- to medium-sized business owner, this applies to you, too. That said, one of the most prevalent and threatening of all cyber violations is something called a zero-day attack. To put …