E-business & E-marketing
Figuring out how to write an effective out-of-office message can be a cringe-worthy experience for any small business owner. Oftentimes, the business operations rely on the activity within your inbox. As you think about taking a summer vacation, separating from an email inbox can produce real anxiety. What happens if …
Andrew Sheffield and Rachel Kaplan were ready to make 2020 a big year. The couple moved in together on March 1, 2020, started planning trips, and looked forward to an adventure-filled future. But, like the rest of the world, their plans came to a grinding halt thanks to the COVID-19 …
If you’ve been working in the digital marketing field for a while, with focus on SEO strategies, you most likely know some basic notions about the term domain age. Even if the term does not have a complicated definition, not everyone is familiar with how it can influence their website’s …
Editor’s Note: This article was originally published on July 31, 2015. It was updated on October 20, 2018. Is WordPress only for blogs? Or can it handle blogs and so much more? I know a lot of small business owners who have heard about WordPress and wonder if it’s something …
WordPress will be celebrating its 20th birthday this year. Not only is it quite an achievement for anything web-related to last that long, it’s also impressive to see that the content management system is still at its peak relevancy. That got me thinking about the impact WordPress has had on …
You’ve registered the perfect domain name and are getting close to publishing your new website. Your product list, blog or new venture is coming together nicely, and your website looks superb. But something’s missing. You may recall the term ‘SSL’ from previous conversations and research. Here’s everything you need to …
Would your website lose visitors if it lacked SSL security? Of course. Everyone is at least aware of site security, especially if they’re about to whip out a credit card and buy something. A recent survey says 85 percent of online shoppers would avoid a website they perceive as unsecured. Most …
Have you ever wondered how media outlets, bloggers and other professionals are able to write about major brands with such speed and accuracy? Most writers couldn’t do this without the help of a media kit. What is a media kit? It’s the not-so-secret source of high-resolution images, detailed information on …
If you think that the only way to start a freelancing career as a web designer or developer is to secure a 9-to-5 office job, think again. More people are making the transition from employee to freelancer than ever before. In fact, by 2027, an estimated 86.5 million people …
