E-business & E-marketing
The Art of Constructive Critique in Web Design Much of the web design process depends on feedback. We learn about our client’s needs, then design a website with them and their audience in mind. For their part, clients are pretty good at telling us if we’ve hit the mark (or …
Whether you’re new to remote work or a seasoned pro looking to up your game, you might be wondering, “What is a dedicated IP address?” or “Do I really need a dedicated IP for remote work?” Both are valid questions — especially now. Since the shift to remote work, …
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Running a small hotel isn’t easy, but it certainly is rewarding. Right now, of course, things for small hotel owners are far from smooth sailing. As the COVID-19 saga rages on, marketing services as a hospitality business will require a certain level of out-of-the-box thinking. The small hotel marketing tips …
Editor’s Note: This article on the WordPress theme structure was first published on October 5, 2015. It was updated on October 24, 2018. Understanding the WordPress theme structure is an important part of the front-end development process. The files of a WordPress theme work together to create the design and …
Have you ever wondered how media outlets, bloggers and other professionals are able to write about major brands with such speed and accuracy? Most writers couldn’t do this without the help of a media kit. What is a media kit? It’s the not-so-secret source of high-resolution images, detailed information on …
The Big Bad List of ClickFunnels Alternatives If you’re looking for more leads and want to build more sales, you pretty much need a sales funnel. It needs to be optimised and it needs to work. Oh, and you also need a landing page and lots of other cool …
A straightforward email can go a long way in converting leads to clients. When someone expresses interest in your services and hands over their email address, follow up with one of these free email templates for lead outreach. You can copy and paste them, as is, or add a few …
There is something truly magical about meeting potential buyers at a live event such as a craft fair, farmer’s market, convention or similar outlet. There’s an energy of hope in the air that comes with the start of the event. You set up your booth, and you hope that the …
