Communications strategies to connect with customers in H2

Communication with your customers is everything for your business. It’s how you form connections and strengthen relationships. It’s how you present your brand and market your products and services. And it’s the best way to resolve conflicts and address potential threats to your business. As we approach the second half …

What is a zero-day attack?

In an increasingly hyper-connected, ever-evolving digital age, cyber security has never been more important — and if you’re a small- to medium-sized business owner, this applies to you, too. That said, one of the most prevalent and threatening of all cyber violations is something called a zero-day attack. To put …

SEMRush Review: Can This Keyword Research Tool Help Your Business?

SEMRush is one of the most popular (and highly respected) SEO software platforms available. It offers users all-in-one features and functionality, making it an invaluable tool for website owners and SEO professionals alike. With comprehensive content and on-page optimization, as well as detailed reports on website content, backlinks, and competitive …

A Look at Data Retention and Deletion Policies and Compliance

There’s an aspect of the compliance conversation too many organizations overlook, and it’s nearly as important as how data gets used: data retention and deletion policies. Recently, a €14.5 million GDPR fine was issued for a non-compliant data retention schedule. And a new report from 451 Research reveals that 31% …