WooCommerce Wednesdays: How to use WooCommerce chatbots to grow your online store

When evaluating WooCommerce chatbots, remember that increasing ecommerce demand has also brought the need for faster, round-the-clock service. Businesses that try to handle this with internal personnel and resources will quickly run into limitations. Fortunately, ecommerce technology is growing alongside consumer demand, giving sellers new tools for helping their customers. …

Networking for women: 7 ways to work your network for leads and clients

There is a big ugly misconception about women entrepreneurs, business owners and freelancers. It’s that women are more likely to compete with each other than support each other. As a female freelancer who works primarily with other female business owners, I’m here to tell you that is far from the …

Icons of Cincinnati — Entrepreneurs thriving in the Buckeye State

Cincinnati is a city as diverse as its many nicknames: Athens of the West, Paris of America, Cincy, The Queen City or The Nati. And within that diversity, entrepreneurs are building their flourishing businesses. In our latest season of Icons, we’re showcasing entrepreneurs from Cincinnati, hosted by Cincy local Anna …

Influencer Marketing: the $68M secret you don’t know

Pura Vida Bracelets reported $68.3 Million in revenue for 2023 leading to an incredible acquisition by Vera Bradley — and they credit a lot of that success to influencer marketing. Gretta Rose van Riel used influencer marketing to build multiple 8-figure ecommerce brands.  Scott Paul got LeBron James to promote his …

9 steps to Largest Contentful Paint optimization 

Largest Contentful Paint (LCP) isn’t just about making Google happy. LCP optimization is key to providing better user experiences, as visitors are more quickly presented with useful content. This can give you quite a competitive advantage over sites where content displays little by little, tempting the frustrated visitor to bounce. …