The leading French novelist, Milan Kundera, said, Business has only two functions- marketing and innovation. For any organization, marketing falls in the spectrum of primary business activities. It is an undeniable fact that while sales drive revenue, marketing gravitates people towards a brand and inspires purchasing decisions. Having said that, …
Good grooming is booming, especially when it comes to making your personal brand something elegant and distinctive. So…why not brush up? According to the findings of an eye-opening study conducted by CraftJack, grooming and Zooming have an inverse relationship. Hey, just look at Dolly Parton. In other words, if you …
Your ecommerce order fulfillment process can determine the success of an online store. Speed of delivery is one of the key expectations of your customers, with statistics showing that an overwhelming majority of customers search elsewhere if an order delivery takes too long. If you don’t know, slow delivery is …
Have you seen this article in the NY Times? Congratulation! You’ve Been Fired! Dan Lyons shared some of his experience working at HubSpot, a tech company. Here is a little excerpt. ..when you got fired, it was called “graduation.” We all would get a cheery email from the boss saying, …
When it comes to products and services geared towards web designers, the “hustle” is unique. The classic methods of marketing in-person or on a printed page aren’t as relevant. That means the real legwork has to be done online. It’s a monumental challenge. The chaotic noise of social media, the …
How Many Times Should Tech Brands Post Content? Quality over quantity should always be the motto you live by as a content creator. After all, posting good content that keeps people wanting more should be the priority. However, only posting such content once in a blue moon will …
With more than 60 million items in its marketplace and total sales of over $3 billion after three quarters of 2021, Etsy is one of the most popular platforms for online sellers. While many of its users sell their wares simply to share their creative works or supplement their incomes, …
Gone are the days when startups would wait for programmers and coders to build and test products before launch. No-code tools for entrepreneurs have made it easy for freelancers and small business owners to build apps and ship products fast. The 2020 pandemic accelerated the shift to remote work, ecommerce, …
Happy Independence Day! Did you have a good month? June was a fun month for us. RB40Jr finished school and we went on a road trip to see friends and families. This road trip was put off twice due to Covid so we were all looking forward to it. We …
