A personal brand is more than a résumé. Your basic brand is more than an elevator pitch. It is more than a social media profile. Much more! Your professional brand is a codified manifestation of your innermost self, organized as a formalized expression of your outside professional self. It’s a …
Whether your business is new to the market or has been plying its trade for a long time, we are sure you are well aware of the stiff competition that exists out there. What can you do, then, to clinch the belt in this royal rumble? Channel your time and …
The WSJ reports that Lululemon, the activewear clothier for women’s yoga apparel is expanding beyond its roots. There’s a lesson in this for business owners. Often times we’re advised to go niche and that is GOOD advice. However, as you grow and you gain expertise in one market, it’s ok …
You’ve been doing double duty for a long while. Working your reliable day job has been paying the bills, and your evenings and weekends have been reserved for your true passion: running your own business. In some ways, you have been getting the best of both worlds: stability and security, …
Does ethics have a place in your investing strategy? This is a difficult topic, but it is more relevant than ever with the current conflict in Ukraine. Since the invasion of Ukraine, over 400 companies pulled out of Russia. This is to help support the sanctions and to show solidarity …
Once you get into a steady rhythm of site-building gigs, it’s a good idea to look for other sources of recurring revenue. In fact, one sits right under your nose. You might be hosting those sites on your clients’ plans or even shopping providers for them, but have you ever …
You see them every time you go to the supermarket. Chances are, you’ve used one recently. Shopping carts have been a matter of course for supermarkets, grocery stores, and many retail outlets for decades, but did you know that Sylvan Goldman, their inventor, struggled with some of the same problems …
Recently I was the judge of a competition. I’ve judged many competitions – with seasoned business owners and with young students. Most of the competitions are “fast-paced” and require a fast decision. It’s NOT like Shark Tank where there can be 30 or more minutes of deliberation, then some due …
In the past few weeks, college graduates have moved their tassels from the right to the left. Some are moving to their first jobs, some are still looking and others have decided to extend their college experience all of which will need to be managed with digital calendars. During college, students …
