The web design industry adores buzzwords. We use them to describe everything from design fads (hello, Claymorphism) to build technologies (nice to know you, headless). It makes sense, as there needs to be a common way to refer to these entities. But sometimes these terms end up being incredibly abstract. …
Affiliate marketing is a strategy that many bloggers and content marketers rely on as an additional revenue source — or even a major stream of income. Often those conversions depend on how you present information on a given product or service through a blog post, video, podcast or other medium. As …
Regardless of your niche, industry or sector, email is one of the most powerful marketing channels available to today’s business owners, with an ROI of $44 for every $1 spent. Ultimately, however, your email marketing success depends on how it’s done. When it comes to squeezing the most juice from …
Is there anything more dazzling than a sparkling bottle of gin and a memorable label on the glass? Would you sooner trust a beauty brand that only shows its logo or a beauty brand that showcases pristine bottles with a product that might change your life? Numerous benefits of promotion …
If you’re like most people, you started a website and/or blog to share information and make money while at it. But to make money with your blog or website, you need to get visitors to your site, send them offers to buy stuff, or at least keep in touch with them even …
10 Tools & Resources for Building a WordPress Staging Site – Test software updates and experiment with your own staging environment. WeekToDo – Check out this privacy-focused free planner app for Windows, macOS, Linux, and your browser. 33 JavaScript Concepts Every Developer Should Know – A handy reference of concepts …
It’s safe to assume that most organizations at some point will be the target of a cyber attack and suffer a data breach. And in the event of an attack, it’s not just your data that could be at risk—it’s the future of your entire business. Learn more about …
You see it everywhere. In the airport, on Amazon, in college bookstores, and carpet cleaning services, bundling is the open secret used to increase cash flow. The basic truth is – it works. What is Bundling Bundling is combing items that are often bought together at a perceived discount or …
The phrases “brand” and “logo” are sometimes used interchangeably. Here’s how to create a distinctive (and memorable) brand identity in 2023. Although a logo might serve as a symbol for a company, it is not the sum of a brand. In reality, having a powerful brand identity begins with creating …
