How to choose the best Etsy shop name (+9 inspiring examples)

Business naming is big business. There are entire companies whose sole product is helping entrepreneurs identify the perfect name for their venture. Naming a business is not only difficult because of the endless possibilities available. It’s also challenging because so much can ride on a name — seventy-seven percent of …

A quick rundown on transient data in WordPress: What is it and how to manage it? 

In WordPress, transients are a particular way of caching data for a certain period of time. Instead of storing data in the object cache, transient data in WordPress is stored only temporarily, with the hopes that it will be updated occasionally. Transients are generated with a set maximum lifetime, after …

9 steps to Largest Contentful Paint optimization 

Largest Contentful Paint (LCP) isn’t just about making Google happy. LCP optimization is key to providing better user experiences, as visitors are more quickly presented with useful content. This can give you quite a competitive advantage over sites where content displays little by little, tempting the frustrated visitor to bounce. …

WooCommerce Wednesdays: Strategies to boost sales through WooCommerce merchandising

Merchandising has long been an important part of commerce, and today many online merchants are beginning to refine WooCommerce merchandising. In the offline world, physical stores intentionally layout their shops and products to engage customers from the moment they pass by the front window to when they leave having completed …