How to Maximize the Impact of Promotional Products

Promotional products have been at the center of marketing tactics for seemingly forever. However, unlike some traditional forms of marketing which might be dying a slow, painful death, the same cannot be said about these. On the contrary, they are on the rise – but the trick is knowing exactly …

Jillian Hastings: From Fashion to the World of Food and Tech

Head of Business Development for HowUdish What if there was an app that could find dishes at restaurants nationwide based on your location and dietary needs? An app that is your dietary guide when traveling for work or vacation? An app that allows a group of friends with varying dietary …

How to Use Windows Live Movie Maker to Create Professional Content

There are a lot of professional-looking editing programs on the Internet. They are either created for professionals or beginners only. But it is quite difficult to find something in between, some great product which is suitable for both amateurs and people who use video editing software in their work. There …

Why Your Home Business Can’t Live Without Google Analytics

Most home business owners probably don’t have a problem with the word ‘Google’. Indeed, it’s a godsend to reach the answer to pretty much anything with just a few taps of the keyboard. Add the word ‘Analytics’ into the mix, however, and all but the geekiest of small business owners …

Catering to Business Needs: Must-Have Skills Worth Building to Succeed

There’s a saying in sales… Under promise, over deliver. This is the notion where an offer is promoted in the humblest of manners. Then, the customer is swept off their feet using stellar value and customer service. Your place at your main job is like sales. Every day you are …

Powerful Branding Lessons from the World’s Best Brands

I want to let you in on a secret. Small businesses and startups can learn important branding lessons from successful, multinational companies. Branding is about experience and emotion and the psychology of branding doesn’t care about company size. A brand is the sum total of the experience your customers and …

Kumari Fulbright Wants to Help Women Get a Second Chance in Life

In the United States today, there is a group of women who are often overlooked. These are the women who are recovering from traumatic experiences such as abuse or incarceration. As there is a significant lack of support for these women, without proper help, these women can become susceptible to …

Mirabella Aims to Break Barriers with a ‘Fresh Face’

Beauty is a lifestyle. If you do not agree, scroll #makeupjunkie on Instagram feed, or just ask Mirabella’s new owners Layne and Miranda Coggins. While the brand adopted this philosophy in early 2014, the Coggins have vowed to embrace it; spending the first seven months of ownership improving product formulations …

Keep Your Home Better Protected While You Work With Skylink’s ATOMS™ Garage Door Opener

With spring about to arrive, it’s about that time to think about giving your home office and house a facelift. Many home-based entrepreneurs are already decluttering their workspace and deciding on new decor, but it’s even more pertinent to make sure their home is safer so they can have better …

Business Travel Need Not Be Tedious When You Are Living Out of a Suitcase

According to author Jase Ramsey, PhD., “The consequences of not performing well on a business trip are grave, thus anything that increases an already stressful environment is worth addressing.” While most of us sometimes sit behind our desk, stare blankly into the screen and wish we could have jobs that allow …

MBA Specializations: Which Is Right for You?

At King University, students can choose from 11 specializations within their online Master of Business Administration degree. The breadth of this selection is rare among business schools. Whether students prefer working with numbers, people, or projects, King University provides the right online training to help them become leaders in their …

Why Video Content Is The Future of Marketing

Video content has gained a lot of attention over the past few years because of its ability to get your message across in much better and convincing way. Video content gives you an ability to convince your viewers with your emotions, body language, and overall conduct. Content marketing has been …

What Is Cloud Computing and Why Should Businesses Use It?

“The cloud” is a term that is often thrown around in offices today. If you are new to the terminology, it isn’t referring to meteorology. Cloud computing is a form of digital computing that allows people to access large servers and software through the internet. Why Use The Cloud? Many …