E-business & E-marketing
There is a big ugly misconception about women entrepreneurs, business owners and freelancers. It’s that women are more likely to compete with each other than support each other. As a female freelancer who works primarily with other female business owners, I’m here to tell you that is far from the …
Cincinnati is a city as diverse as its many nicknames: Athens of the West, Paris of America, Cincy, The Queen City or The Nati. And within that diversity, entrepreneurs are building their flourishing businesses. In our latest season of Icons, we’re showcasing entrepreneurs from Cincinnati, hosted by Cincy local Anna …
If you’re transferring any sensitive data of any kind, you should ensure you’re keeping it secure. One of the most effective ways of protecting data is to enable HTTPS — also known as SSL (secure socket layers) — to encrypt data transferring to and from your server. This encryption is …
When it comes to building your web presence, WordPress is the most popular choice. At the moment of writing this article, WordPress powers more than 30% of all websites, whether aided by managed WordPress hosting or not. There are several reasons why WordPress is a popular choice for websites: It’s free …
A perfect UX design involves deep design knowledge, technology, and human psychology. It involves knowing the qualities of a good product and what drives people to a website (and keeps them coming back). More specifically, an excellent UX design process makes it possible to get the right balance between users, …
By the year 2023, ecommerce will account for over $6 trillion in annual sales. Clearly, online retail is booming, and there’s no indication that this trend will reverse any time soon. If you want to get in on the action, it’s essential to choose the right ecommerce platform for your …
I bet you never thought you’d be a part-time psychologist when you started your business. Over the last 10 years of owning a digital marketing agency, I’ve come to realize that successful marketers marry the art of design with the science of consumer psychology. Funny enough, I almost double-majored in …
The GetResponse platform contains a suite of email marketing and online campaign management tools designed to help you grow your sales, maximize ROI, and succeed in online marketing. From unlimited broadcasting and top deliverability to 5-star customer service and over 50 easy yet powerful features – we’ve got you covered. …
Editor’s Note: This article was originally published on July 31, 2015. It was updated on October 20, 2018. Is WordPress only for blogs? Or can it handle blogs and so much more? I know a lot of small business owners who have heard about WordPress and wonder if it’s something …
