Influencer Marketing: the $68M secret you don’t know

Pura Vida Bracelets reported $68.3 Million in revenue for 2023 leading to an incredible acquisition by Vera Bradley — and they credit a lot of that success to influencer marketing. Gretta Rose van Riel used influencer marketing to build multiple 8-figure ecommerce brands.  Scott Paul got LeBron James to promote his …

5 business goals for digital entrepreneurs

As a digital entrepreneur — from selling products to customers online to providing services to global organizations — goal-setting is critical for your success. But digital entrepreneurs operate in a specialized arena that presents unique challenges and opportunities. Those considerations color the process of setting business goals — beyond revenue …

Celebrating 5 years with .art: A strong digital identity for creatives to thrive among the online chaos

In the last five years since its launch, .art has become the most popular extension for creatives and has a stable place among the top-five fastest growing domain zones — all through organic growth and remarkably high renewal rates. Its 200,000-plus community includes creative organizations and personalities as well as …

Email automation 101 — 5 steps to automate email marketing

Regardless of your niche, industry or sector, email is one of the most powerful marketing channels available to today’s business owners, with an ROI of $44 for every $1 spent. Ultimately, however, your email marketing success depends on how it’s done. When it comes to squeezing the most juice from …