Is your eCommerce website struggling to increase the conversion rate? Do your customers abandon shopping carts a lot? If your answer to these questions is yes, don’t conclude that something is wrong with your products or marketing. My friend, the main deal-breaker can be your eCommerce website speed. According to …
Why SEO Should Be a Cloud Computing Brand’s Best Friend If Google isn’t your best friend as a brand, then what’s the point of marketing yourselves, to begin with? For a brand to become recognizable and stand out among its competitors, having a strong presence on Google is …
Today’s bad actors are scam personal brand opportunists, and the players are like streams of water pouring over outdated or weak defenses. At its most basic level, cybersecurity is a data protection scams discipline in which we aim to preserve the “soft, chewy middle” of our organizations and our personal …
Web designers get asked all sorts of questions. We’re queried for advice on aesthetics, marketing, technology – and that’s just the tip of the iceberg. Being an endless fountain of knowledge is just part of the job. 😉 Our answers tend to come from experience (or a quick search). Yet, …
Time is such a precious thing – and yet it’s so easy to waste. To illustrate, a friend of mine who served in the military once remarked that much of their day was spent standing around, awaiting orders. It sounds a lot like a typical web design project – albeit …
If you’re a web designer who works primarily on the front-end, there may be times when you need to hand your work off to a developer. Their job is to take your mockup and turn it into a working website. This is a big step in the process. To reach …
The following article is an excerpt from PHP & MySQL: Novice to Ninja, 7th Edition, a hands-on guide to learning all the tools, principles, and techniques needed to build a professional web application using PHP and MySQL. In this tutorial, we cover how to set up a web server with …
A while back, I got an email from a reader who wanted to know how I’d invest if I recently graduated from college. This is an interesting question. On one hand, we are doing pretty well financially so that means I did a lot of things right. However, I also …
A straightforward email can go a long way in converting leads to clients. When someone expresses interest in your services and hands over their email address, follow up with one of these free email templates for lead outreach. You can copy and paste them, as is, or add a few …
