Vibrant Branding

12 steps to achieve vibrant branding in any new market. When your company is doing well, you’re ready to enter a new market and promote it. When your company is doing your brand well, you’re ready to enter a new market and promote your product or service to new customers. …

5 Unexplored Benefits of Proactive Podcast Marketing

The leading French novelist, Milan Kundera, said, Business has only two functions- marketing and innovation. For any organization, marketing falls in the spectrum of primary business activities. It is an undeniable fact that while sales drive revenue, marketing gravitates people towards a brand and inspires purchasing decisions. Having said that, …

How to choose the best Etsy shop name (+9 inspiring examples)

Business naming is big business. There are entire companies whose sole product is helping entrepreneurs identify the perfect name for their venture. Naming a business is not only difficult because of the endless possibilities available. It’s also challenging because so much can ride on a name — seventy-seven percent of …