Your website can be designed to do your sales work for you. These 14 website tips can help you build a site your customers will buy from again and again. To get started, you want to think through the sales process from your customer’s standpoint. What are the different steps that …
Does Your Brand Reflect Who You Are? In today’s competitive business landscape, the role of branding goes beyond just products and services. Your brand is a reflection of your identity and values, acting as a bridge between your business and your customers. But does your brand truly convey who you …
Do you dream about partnering your small business with a multi-million dollar brand? Exposure to industry giants can bring entrepreneurs new opportunities to create and sell to different markets. And with the right gumption, anything is possible. Today, 57% of companies use partnerships to further their brand. Not only …
Facebook’s Global State of Small Business Report presents a relatively gloomful picture of small business economics. The pandemic started in early 2020, continues to negatively affect the entire globe. I believe civil unrest in Europe is also causing global economic concerns. We’ll first unpack some of the highlights inside the …
How do you do payroll when you hire employees ? Here are facts to help you understand your responsibilities and easily manage your small business payroll and payroll taxes. Learning to do payroll can seem like an overwhelming task when you first hire employees. Among the things you’ll need to …
Some people believe that launching a business is stressful. Uncertainty exists no matter how well you plan your to-do list or schedule your time. However, there are two sides to a coin. Most businesses collapse due to financial factors such as the entrepreneur running out of cash, being incapable of …
The WSJ reports that Lululemon, the activewear clothier for women’s yoga apparel is expanding beyond its roots. There’s a lesson in this for business owners. Often times we’re advised to go niche and that is GOOD advice. However, as you grow and you gain expertise in one market, it’s ok …
Many California new business filing fees have recently been lowered to $0 (free). This development is welcome news to entrepreneurial hopefuls, but what does it really mean? Below, we’ll break down everything you need to know about the new California business filing fees. We’ll explore which filings are $0, the …
U.S. Latinos for National Hispanic Heritage Month and The Positive Impact on the Fabric of the American Landscape… National Hispanic Heritage Month, celebrated from September 15th to October 15th, is a time to recognize and honor the rich history, culture, and contributions of Hispanic and Latino Americans in the United …
