E-business & E-marketing
By the year 2023, ecommerce will account for over $6 trillion in annual sales. Clearly, online retail is booming, and there’s no indication that this trend will reverse any time soon. If you want to get in on the action, it’s essential to choose the right ecommerce platform for your …
Knowing what a domain is can go a long way in setting your online presence up for success — particularly if you are a business looking to use a website to increase sales. Your domain name is the backbone of your digital presence. It’s one of the most important things …
One of the greatest things about WordPress is how easy to use it is. On the other hand, because of this simplicity, many users don’t feel the urge to step outside of their comfort zone and learn new things. Deployment automation is very often one of those omitted things. In …
“There is a special place in hell for women who don’t help other women.” ~ Madeleine K. Albright, former U.S. Secretary of State. Since Madeleine K. Albright first spoke those words in 2006, this phrase has been repeated as a kind of battle cry for women in the workplace. It’s …
There’s an aspect of the compliance conversation too many organizations overlook, and it’s nearly as important as how data gets used: data retention and deletion policies. Recently, a €14.5 million GDPR fine was issued for a non-compliant data retention schedule. And a new report from 451 Research reveals that 31% …
For many of us, tracking leads too often means hunting for that darn cocktail napkin from last night or scrolling through contacts, trying to remember which Joe or Jane was interested in a website build. There’s a much better way. With The Hub by GoDaddy Pro, you can conveniently store …
As a web pro or marketer, you’re being pulled in a thousand different directions every day. Between running your business, networking, managing projects and the million other things on your to-do list, marketing can fall down the list of priorities. But it doesn’t have to be this way! Marketing automation …
If you’ve ever studied marketing theory — or even if you only know the basics — you’ll have heard about this thing called the “sales funnel.” It’s one of those marketing concepts that’s pretty handy for business owners to know about. And while it may seem like something contained within …
Pura Vida Bracelets reported $68.3 Million in revenue for 2023 leading to an incredible acquisition by Vera Bradley — and they credit a lot of that success to influencer marketing. Gretta Rose van Riel used influencer marketing to build multiple 8-figure ecommerce brands. Scott Paul got LeBron James to promote his …
