A website launch is an exciting and anxious event. It’s the culmination of weeks, months or years worth of hard work. And a website launch checklist helps you keep that event on the rails. Why do we need a website launch checklist? No matter how experienced we are at doing …
After a few delays, PCI DSS version 4.0 was finally announced publicly on March 31, 2022. While entities may still use PCI DSS v3.2.1 until its retirement date on March 31, 2024, there are some notable changes that should be given consideration in advance. Since the initial evolution of PCI …
Personal branding has risen in popularity in recent years, but so have many mistakes. So…how can you establish your personal brand gold? Let’s examine the personal branding question as if we are all famous influencers. Personal branding is the process of building your public presence for your target audience. Likewise, …
Picking the right SaaS idea is critical to your success as a startup business. This guide will show you how to generate ideas and know which one to pursue. Starting a SaaS business or micro-SaaS can be a profitable endeavor – but first, you need to come up with the …
Sales is about listening to and understanding the client’s needs. It’s about helping them to understand you have the solution to what they need. You can solve their problem. Dr. Nadia Brown, founder of The Doyenne Agency, Inc., unpacked for the Smart Hustle community what we need to do to …
The right domain name can improve your brand’s reputation, make it more visible and accessible, and ultimately allow you to outcompete your rivals. That’s why highly competitive domain names can sell for up to hundreds of millions of dollars. The first step is learning how to look for easily acquirable …
With more than a decade of research backing them up, some experts discovered that many companies struggle to find their ideal clients. In 2022, we are standing in a virtual sea of social media marketing and frequent content sharing. Business branding, as well as personal, reigns supreme. All for the …
In a world of trending audios and 24-hour content cycles, Pinterest is a port in the digital storm. It’s a powerhouse that’s not like other social media platforms because it’s not a social media platform. It’s a search engine. Pins made years ago can still drive website traffic, bring in …
The WSJ reports that Lululemon, the activewear clothier for women’s yoga apparel is expanding beyond its roots. There’s a lesson in this for business owners. Often times we’re advised to go niche and that is GOOD advice. However, as you grow and you gain expertise in one market, it’s ok …
