Marketing automation — Guide to getting started with a marketing automation system

As a web pro or marketer, you’re being pulled in a thousand different directions every day. Between running your business, networking, managing projects and the million other things on your to-do list, marketing can fall down the list of priorities. But it doesn’t have to be this way! Marketing automation …

The 10 Best Free Lightroom Presets for Creating Stunning Portraits

Photography isn’t easy, and portrait presets help you make every photo look its best. You can boost colors, smooth edges, and stylishly fade surroundings into the background. And since you’re doing this in post-processing, you don’t have to get every image exactly right when you shoot it. To help get …

Branding Purpose

Think about how your brand, product, or service impacts the lives of those who use it. This provides the key to all of your branding efforts. When asked to explain your brand’s mission, it’s all too simple to say something like “to generate money.” And, as any company owner, entrepreneur, …