Lessons in Business Leadership – The Ukraine Crisis

Over the last two years, business leaders have been guiding their firms through a succession of crises. Several of these were occurring at the same time. These include the pandemic, a series of “hundred-year” weather disasters, social upheaval, financial shocks, and substantial labor shortages. Leaders that are looking to the …

Threads Is Coming for Twitter – Here’s What You Need to Know

A new app called Threads has been released by Meta, the parent company of Instagram, in the constantly changing world of social media. This application seeks to overthrow Twitter’s hegemony in the text-based sharing market. Twitter has vowed to sue Meta, as Twitter is not pleased with this new announcement. …

Basic Brand

A personal brand is more than a résumé. Your basic brand is more than an elevator pitch. It is more than a social media profile. Much more! Your professional brand is a codified manifestation of your innermost self, organized as a formalized expression of your outside professional self. It’s a …

How to design a website when you’re not a website designer

This post was originally published on June 15, 2016, and was updated on Sept. 14, 2017, and June 5, 2019. In today’s information age, every successful business needs a website — even small, independent ventures. But a great-looking website doesn’t have to cost thousands of dollars. With the right tools and …