What is a zero-day attack?

In an increasingly hyper-connected, ever-evolving digital age, cyber security has never been more important — and if you’re a small- to medium-sized business owner, this applies to you, too. That said, one of the most prevalent and threatening of all cyber violations is something called a zero-day attack. To put …

Marketing automation — Guide to getting started with a marketing automation system

As a web pro or marketer, you’re being pulled in a thousand different directions every day. Between running your business, networking, managing projects and the million other things on your to-do list, marketing can fall down the list of priorities. But it doesn’t have to be this way! Marketing automation …

E-Meet Your New Clients

Prepare to make that initial e-meet interaction effective and productive if you conduct Zoom meetings with people you don’t know yet. Before you e-meet a new client or coworker, there are four things you should do. This goes for Zoomers as well! The majority of today’s meetings and networking opportunities …

The Target and The Arrow

How to Recognize and Take Action on Your Most Important Entrepreneurial Goals At any given time, budding entrepreneurs are sprouting up daily. According to the Small Business Administration, there are about 600,000 new business started annually. With the economy in a state of flux, downturns are typically the times when …