How to Use Social Media to Educate Your Customers on New FinTech Features

In a world where more than half of the global population is on social media, social media marketing has long passed the ‘can have’ stage, evolving into a ‘must have’ for businesses. Especially amid increasing talk of a digital transformation and the strategies facilitating it, social media furthers modernization for …

Tough Times Persist For Small Biz Says Facebook Global SMB Survey

Facebook’s Global State of Small Business Report presents a relatively gloomful picture of small business economics. The pandemic started in early 2020, continues to negatively affect the entire globe. I believe civil unrest in Europe is also causing global economic concerns. We’ll first unpack some of the highlights inside the …

Brand Building

As employees reassess their careers and future ambitions, they’ve become more interested in the enduring value of personal branding. A widespread misperception is that personal branding is only essential for businesses, celebrities, or high-ranking individuals. Nope! You have a personal brand. It’s everything you post on social media. It’s everything …