Whether your business is new to the market or has been plying its trade for a long time, we are sure you are well aware of the stiff competition that exists out there. What can you do, then, to clinch the belt in this royal rumble? Channel your time and …
In the past few weeks, college graduates have moved their tassels from the right to the left. Some are moving to their first jobs, some are still looking and others have decided to extend their college experience all of which will need to be managed with digital calendars. During college, students …
Artificial Intelligence (AI) has entered all marketing channels and email is no exception. It has made email marketing more effective and increased its ROI. If we go by the definition of AI, it is the simulation of human intelligence processes by machines, particularly computer systems. You can use AI in …
A personal brand is essential to a leader and their company’s image. Business executives must be aware of how theirs is viewed by others. 1. Lead with compassion. Empathy is the first step to compassionate brand leadership. Empathy is letting go of your anxieties and taking an emotional risk to …
Why is it more important than ever to have an authoritative personal brand? Simple! It persuades people to pay attention to you. The Covid-19 health and economic crisis have undoubtedly touched millions of people throughout the globe in various personal brand ways. People have lost their jobs or had their …
Entrepreneurs often shy away from chaos, thinking that chaos is bad. Chaos is part of growing up. A small business has to go through the motions. The small business could stay small and stable or become a big business. In either case, the road to stability may be chaotic. The …
With the ever-rising cost of living, economic turbulence, and the increasing competition in the business and employment worlds, many people find themselves wanting to extend their hours at work. This often includes what is commonly known as burning the midnight oil, which simply means staying up late at night working …
Most people these days do not just want a job. They want a career where they can better themselves and improve their futures. Of course, this is not always an easy feat to achieve, and you have to be dedicated and committed if you want to progress within your chosen …
Are you a capable leader? This is a challenging question to respond to. The only evidence of successful leadership is whether or not people follow you, no matter how good a leader you might think you are. Your impression of your own failures or successes is distorted by a self-serving …
