There is no greater resource than your present happy customers. Especially when it comes to selling your products and services to new prospects. While you can use their written words on your website or social media platforms, a video testimonial is much more impactful. It’s one of your most powerful …
On My Wall I have a grouping of four quotations on the wall in my office. In my previous posts I discussed these three: Life isn’t about finding yourself. Life is about creating yourself. (George Bernard Shaw) What would you do if you knew you could not fail? (unknown, also …
Personal branding has risen in popularity in recent years, but so have many mistakes. So…how can you establish your personal brand gold? Let’s examine the personal branding question as if we are all famous influencers. Personal branding is the process of building your public presence for your target audience. Likewise, …
A personal brand is more than a résumé. Your basic brand is more than an elevator pitch. It is more than a social media profile. Much more! Your professional brand is a codified manifestation of your innermost self, organized as a formalized expression of your outside professional self. It’s a …
Nowadays, mobile applications have become a very essential part of our everyday life. Thus, most enterprises go for app development, and it has become an important feature of doing effective business. However, for a mobile app to become highly successful, it needs to provide top-level performance to its users. Usage …
Why is it more important than ever to have an authoritative personal brand? Simple! It persuades people to pay attention to you. The Covid-19 health and economic crisis have undoubtedly touched millions of people throughout the globe in various personal brand ways. People have lost their jobs or had their …
Today’s bad actors are scam personal brand opportunists, and the players are like streams of water pouring over outdated or weak defenses. At its most basic level, cybersecurity is a data protection scams discipline in which we aim to preserve the “soft, chewy middle” of our organizations and our personal …
It is undeniably true that not everyone possesses the qualities of effective leadership. Furthermore, possessing the characteristics of a leader is not sufficient in and of itself. Therefore, if you want to consider yourself a successful leader, you must put in the necessary effort. In addition, you must be willing …
The phrases “brand” and “logo” are sometimes used interchangeably. Here’s how to create a distinctive (and memorable) brand identity in 2023. Although a logo might serve as a symbol for a company, it is not the sum of a brand. In reality, having a powerful brand identity begins with creating …
