New Bank Built To Serve Small Businesses – Truly Financial

Recently, I opened up a new bank account. It was a different experience than with a traditional bank. This new business banking service, a partner of SmartHustle.com is Truly Financial. For a growing business, we have several financial challenges.  How do we pay our team and manage their expenses? Especially …

Back Up Your Business. Hardware Options To Consider

Take a moment to think about all of the data your business currently has stored digitally. Customer account documents, databases, financial statements, years of tax documents, personnel records, presentations, inventory/sales, the list goes on and on. All of this data is important and worth saving. From a business perspective, this …

Learning from Lululemon – When Should You Expand Your Offerings?

The WSJ reports that Lululemon, the activewear clothier for women’s yoga apparel is expanding beyond its roots. There’s a lesson in this for business owners. Often times we’re advised to go niche and that is GOOD advice. However, as you grow and you gain expertise in one market, it’s ok …

Crafting a Strong Online Presence: Strategies for Personal and Professional Branding

In today’s digital age, creating an online identity that showcases both your personal opinions and professional expertise is essential for reaching a wider audience. Just as your offline reputation matters, your online persona can significantly impact your career, especially in fields like digital marketing. Building a personal brand means establishing …

Zoho Marketing Plus Is A Powerful Solution for Total Marketing

Marketing is not easy. So many companies use a variety of tools, apps, sticky notes and Excel to manage their marketing. You’ve got the copywriter, the designer, the brand manager and other people all involved. The challenge? How do they communicate, follow up, keep track of deadlines and so much …

10 Myths About Entrepreneurs

There are lots of very wrong myths out there about entrepreneurs that may be worthwhile for you to examine as you think about whether starting a business is right for you. In his book, How to Start and Operate a Business: Winning the Entrepreneurial Game, which I published a number of years ago, author David …