May 25, 2022, marked the fourth anniversary of the European Union’s General Data Protection Regulation (GDPR), and it might surprise you to learn that in that time, most companies still aren’t compliant, and some have no means to ever become compliant. In my opinion, GDPR and other like-minded data privacy …
Knowing what a domain is can go a long way in setting your online presence up for success — particularly if you are a business looking to use a website to increase sales. Your domain name is the backbone of your digital presence. It’s one of the most important things …
The following article is an excerpt from PHP & MySQL: Novice to Ninja, 7th Edition, a hands-on guide to learning all the tools, principles, and techniques needed to build a professional web application using PHP and MySQL. In this tutorial, we cover how to set up a web server with …
Automated email marketing is the best option for sending personalized messages. Thanks to automation workflows, you can send personalized offers to customers at the relevant time, laying the groundwork for increased revenue. In this article, we’ll take a look at: what email marketing automation is the benefits of email marketing …
According to the Allianz Risk Barometer, cyber perils are the biggest concern for companies globally this year. Ransomware, data breaches, and major IT outages are proving more worrisome than supply chain disruption or even COVID-19. Review some of the top breaches reported last month, and it’s easy to see why …
Marketing for web designers and developers can feel like dropping coins down a well — as your monies tumble into the ether, you wonder if your efforts reach anyone. Wouldn’t it be great to know what clients want? We thought so, too. We did a two-phase survey with clients to …
The phrases “brand” and “logo” are sometimes used interchangeably. Here’s how to create a distinctive (and memorable) brand identity in 2023. Although a logo might serve as a symbol for a company, it is not the sum of a brand. In reality, having a powerful brand identity begins with creating …
Did you know that 4 out of 10 wives earn more than their husbands? I had no idea. I thought our family was just a small minority. However, female breadwinners are a growing trend and all of us will have to adjust to the new reality*. Changes can be difficult especially when …
Building Your Personal Brand on Social Media Creating an online identity representing your personal opinions and professional expertise is necessary to attract more audiences. When it comes to your digital advertising profession, how you display yourself on the internet is as crucial as how you represent yourself offline. When you …
